As a high-end automobile brand, BMW's products have their own product connotations in design aesthetics, dynamic performance, technical content and overall quality. So these brands can provide users with practical added value.
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BMW Group is one of the successful automobile and motorcycle manufacturers in the world, with three brands: BMW, MINI and Rolls-Royce. At the same time, it provides auto finance and high-end travel services. As a global company, BMW Group has 3 1 production and assembly plants in 14 countries, and its sales network covers 140 countries and regions.
In 20 15, BMW group sold about 2.247 million cars and nearly1370,000 motorcycles worldwide. In fiscal year 20 15, BMW group achieved a pre-tax profit of about 9.22 billion euros, and its revenue reached 9.210.80 billion euros. As of 20 15 12 3 1, the total number of employees in BMW group has reached 122244.
Baidu encyclopedia-BMW car
BMW official website