The brand-new logo of Photon is composed of classic small quantum, lightning at the speed of light and photon ring, which represents our original love for the game, enterprising exploration for the future and open and inclusive ecological concept. CG, the concept of photon universe officially released by brand synchronization, depicts a familiar and novel future planet. With the help of small quantum light speed and infinite energy, developers and players can explore, create and leap in the photon universe.
Photonic universe concept CG:
Joy chen, vice president of Tencent and president of Photonics Studio Group, elaborated the core concept and development goal of building a photonic universe in the next decade in an open letter to all employees of Photonics:
Go further on the main track and achieve cross-terminal development.
Photonics will give full play to the accumulation of new technologies in Taiwan Province, focus on the main track, maintain the research and development advantages of mobile terminals, realize cross-terminal research and development, continue to keep keen research on new mainframe and PC platform technologies, VR and AR and other new generation hardware, and seize the great opportunity of leap-forward development from a technical point of view.
Unswervingly create original IP and build a photonic IP universe.
Be more determined to build original IP, and polish global super original projects with more patience; At the same time, the film and television sub-brand "Guangzhou Image" and related business studios were established, and new explorations were carried out in animation, movies and drama series based on photon original IP and technical capabilities.
Explore new R&D ecology and cut into new global opportunities.
We will not stop at polishing high-quality game products, but will further think about creating a new R&D ecosystem and * * * innovation model, so that users and partners around the world can participate in future game R&D and content production. Photon precipitation of past technical capabilities, tools and pipelines will also play an empowering role in the new ecological layout.
Develop a variety of applications of technology to make the game grow positively.
In the past, photons used games as a carrier, helped rural revitalization, popular science and environmental protection knowledge, and also carried traditional culture to the sea. Photonics will further increase cross-domain application exploration, set up a sub-brand of photonics exploration laboratory, and pool the technological advantages of game research and development. We are investing in a number of forward-looking projects such as national medical project cooperation and digital protection of national treasures and cultural relics, and constantly explore more possibilities to help the world.
An Important Signal of Photonic Brand Upgrading to the Global Game Market
Photon is based in China, and its overseas R&D offices are all over Singapore, the United States (Los Angeles, Seattle, Palo Alto), Canada (Toronto, Montreal, Vancouver), New Zealand, Japan, South Korea, France, Britain, United Arab Emirates and other countries and regions, attracting outstanding R&D talents at home and abroad.
The global localization management and flexible office mode of Photonics will continue to deepen. For example, LightSpeedLA in North America focuses on the open world of 3A, and UncappedGames is creating new RTS games. There are also more engine technical experts, realistic art professionals and more compound talents in the teams of China and Taiwan Province. They cooperate internationally and provide professional support for many projects. Singapore Branch will be the R&D creativity and collaboration center, responsible for overseas R&D collaboration and global operation of photonics, and explore cutting-edge technologies such as AR, VR and cloud games.
Let's go, photon universe!
From 2008 to 2022, Photon adhered to the concept of independent research and development of high-quality RiotGames, and successively launched more than 50 end-game products, such as Peace Elite, Happy Landlord Fighting, Happy Mahjong, free fantasy, the strongest American professional basketball team, National Aircraft War, Hero Killing, God of War Fighting, etc., which were applied to tactical competition, shooting, chess and cards, MOBA, MMO and other fields. We also cooperated with excellent game R&D partners, such as Kraft. * * Together, we have created iconic works such as PUBGMOBILE, League of Legends Mobile Games and ApexLegendsMobile, and the products have landed in the game market of more than 200 countries and regions.
Since 13, the dream of becoming the world's top game studio has never changed. In the next decade, we will inherit the love of games, accelerate global expansion and exploration of next-generation products, and connect global players and game ecology with the photonic universe platform.