The second is to study hard and master the corresponding skills and techniques. For example, in lectures and speeches, we should do the following:
(a) fully prepared, writing a speech, not from the book;
(2) People with emotions are full of confidence and passion;
(3) Convince people by reasoning, take a clear-cut stand, have a clear viewpoint, enrich the content and have sufficient arguments;
(4) Pay attention to generalization and try to convey the maximum amount of information in concise language; (5) Coordinate with nature and help to speak properly with gestures, actions, eyes and expressions;
(six) accurate expression, clear articulation, moderate volume, high and low tone, clear rhythm, clear priorities, cadence;
(7) humorous and vivid. Appropriate use of rhetorical methods such as rhetorical questions, metaphors, parallelism, proverbs, two-part allegorical sayings and allusions. Make the language humorous, vivid and interesting;
(eight) respect others, understand the needs of the listener, respect the personality of the listener, put yourself in the listener's shoes, treat people with courtesy, pay attention to the audience's reaction, and adjust your speech in time. Third, actively participate in various activities that can enhance oral expression ability. Such as lectures, debates, class meetings, seminars, literary evenings, street publicity, information consultation and other activities. Talk more and practice more. What teachers say in class or learn from books, say it in their own words as much as possible, which also helps to improve their oral expression ability. To exercise oral expression ability, we should have the spirit of hard work and perseverance. As long as we study hard, practice boldly and be good at summarizing and improving in time, our oral expression ability will be improved continuously.
How should I improve my writing ability?
The ability of written expression, like oral expression, is a tool for people to exchange ideas and express their thoughts, and a weapon for learning their major well and achieving their career. For college students, if they lack writing ability, they can't write or can't write well reading notes, work summaries, experimental reports, especially graduation papers. And they can't say that they have learned their major well, which will even affect their career and future. How to communicate with people is an indispensable resource in life. You can get different things from different people. Wealth, knowledge, experience, happiness, sadness and so on. In business, interpersonal relationship is very important.
How does a businessman get the information he needs for his job? The most effective methods we know are: 1, reading newspapers often; 2. Establish a good relationship with people; 3. Develop the habit of reading. In other words, the most important information source for businessmen is "people". For them, "human information" is undoubtedly much more important than "type information". First-class management talents attach great importance to this "human wisdom". Taiichiro Kameyama, president of Sanyo Electric in Japan, is an example. He was praised as an "intelligence man" by his peers and had a special experience in collecting information. He said: "I advocate collecting from people. In this way, the data can be used at any time after filing, and the other party will reply at any time, just like putting live fish back in the fish tank. Put the information on people and update it at any time. It is not difficult to see the importance of interpersonal relationship from the above examples. In the direct selling industry, interpersonal relationship is more important, and your marketing network is determined by your interpersonal network.
And in the process of communication, can you communicate with others How to communicate with people is the key.
Only by fully understanding your status and value can you be in an invincible position in communication. Before preaching to others, you should know what you really want to do. Grasp your life goals and have a self-awareness of yourself. The last thing people know is themselves. It is difficult for us to master ourselves. We can only compare ourselves with the people around us, or gradually see ourselves in the eyes of others from the interaction between people. Another way to find yourself and recognize yourself is to get rid of your identity. What can you do if the company suddenly goes bankrupt, if you remove your husband or wife's identity, and if you are suddenly downgraded? You might as well try to answer this possible "lost situation", which can help you understand "what are you" and "what can you do", because you have lost the beginning of formally testing your viability. In this way, you can see your true self more essentially. The ultimate goal of this self-awareness is to finally understand where to put yourself when communicating with people in direct selling.
In other words, in interpersonal communication, you should know two aspects of role application: one is role exchange, the other is role creation.
Role exchange: Some people don't know how to grasp the principle of role exchange, so they are often used to looking at themselves and others' behavior from their own roles. American President Roosevelt scared off a sika deer while hunting, and was severely scolded by an old hunter, who was just a lumberjack. Roosevelt bowed his head honestly, because he knew that his current identity was only a new hunter, just a newcomer, not the president. And when we communicate with people, we should also understand our role-we are just salespeople, not other very important people. Therefore, when communicating with people, especially when selling, we must put down our airs and put down our useless self-esteem. In fact, from another perspective, as a salesman, it is to serve customers, and we should always remember this when communicating with customers, which can also be said to be service consciousness. We get returns from the needs of our customers. As long as we can satisfy our customers, we will do our duty. Putting down self-esteem is a kind of observance of one's professional ethics, but it is respectable. For many people who are afraid of rejection, I suggest them read the following story carefully: the new Noroya principle, that is, the principle of safe quantity and average. A child wants to start his own business. He asked his father if he could start his own business. His father told the children that they could. So, the children decided to provide paint service for their neighbors, but the first three families refused the children's service. The child went home in frustration and told his father. But his father told the child happily, "You have started to make money!" " "The father said," when nine people say no to you, there will always be one person who says yes to you. "If your service fee is $65,438+00, then when the first person says no to you, you earn 1 dollar." Maybe sometimes, until 15 or 16, only three people say yes. The key is how many people you tell about your service, not how many paintings you draw. Don't be afraid of rejection. No matter what others say, as long as you tell others about your service, you have already made money. The late william james, a famous psychology professor at Harvard University, once said: "A person's mood can certainly affect a person's behavior. However, behavior can also be used to regulate a person's mood. Therefore, if a troubled person wants to be happy, the best way is to try to show a happy attitude in conversation and action. Then, this attitude will naturally affect your mood and make you really happy. " Emotions are often influenced by actions. You can imagine how bad it is to communicate with people when we are in a bad mood. We will be impetuous and confused. Remember this sentence, "Don't cry because you are sad, but cry because you cry." When you are in a bad mood, you might as well take a deep breath before entering the reception room or meeting customers, or hum a few songs to yourself, and your mood will be much better. There are several points to pay attention to when communicating with others: you should be fully prepared before inviting others. In this way, you can answer your questions as much as possible and make others believe you. And have a certain understanding of the objects you want to develop, understand what the other party needs, the so-called "know yourself and know yourself", and make development plans for specific objects. Secondly, when interacting with people, clean clothes are a silent introduction book. As the saying goes, "clothes make up the man, and gold makes the Buddha." A person's preferences, habits and moods are clearly written on clothes. Smiling is also important. People usually feel uncomfortable when they meet for the first time. Even cats and dogs in the animal kingdom. If two cats are unfamiliar, they will be wary when they meet for the first time. When people meet for the first time, only sincere friendship and smile can be used to eliminate this anxiety. Smile is a symbol of goodwill and a lubricant between people. His meaning includes "I feel very honored to meet you." Or "nice talking to you", so smiling is welcome. Thirdly, we should choose a good place when communicating and persuading. A comfortable and quiet place is suitable for one-on-one conversation between two people; If you choose a cold and serious place, it will only make two people more uncomfortable and nervous. When communicating, especially when persuading others, if you choose a spacious and comfortable place, it will make the other party feel very comfortable, so it is easy to accept our request. Especially when the status, age and strength of the persuader are in the upper position, it is more necessary to choose a comfortable place to persuade. It is best to talk face to face in the other person's "site", such as the other person's office or home. When anyone is in his own home or office, he is always in a happy and comfortable mood, and it is also easier to relax his defensive guard that he does not want to be persuaded. Some people will have an "empty phobia" about empty places, such as the lobby of a hotel, so it's best to be in the corner in these places, otherwise they will feel insecure and more difficult to convince. Fourth, 90% of the conversation should be small talk, which makes people feel that you care about them and it is easier to close the distance. A general manager I know often chats with employees, asking about the situation at home and asking them about the recent events. Give them a word or two of advice on personal or business matters. It's always easier to accept. If you really don't know how to speak, you can remember the following sentence: "I have good news for you!" " ""Do you want to be an easy, profitable and decent part-time job? " "I have used several products and I feel good. I recommend you to try them. " "Give you a piece of advice to keep healthy." "Do you want to make more friends?" "Introduce you to a few successful people! "
Try to stay mentally excited when you speak, so as to infect each other. You should be very patient when selling to others. You know, it is not easy to convince others, especially those with your ability and level, and it is difficult for them to accept you. Some impatient people decided at the beginning: "Be sure to convince each other!" The more I think about it, the more anxious I am. Once impetuous or rushing in. The writing also lacks artistry, which leads to the failure of persuasion. It is understandable to feel anxious when persuading others. In this case, we should learn to observe and seize the opportunity and cultivate a little patience. The fog in Hokkaido, Japan is quite famous. People are in it, and they don't feel anything at first. When they felt foggy, their clothes were completely soaked. The worst thing about this fog is that people will unconsciously get wet by clothes. If someone throws a whole bucket of water at someone, the person who is thrown must first be conscious and have strong resistance. The fog didn't make people feel anything at first, but it really soaked the clothes.
An excellent shop assistant once said: "The time for asking customers should be shortened as much as possible, but the number of visits should be increased, and the same topic should be repeated every time, which means visiting customers frequently, but the time for persuasion should be shortened as much as possible." This persuasion technique applies both inside and outside the company. "Finally, the most important thing to communicate with people is sincerity. Only when people think you are thinking of them will they accept your opinion well. " Sincere in heart, but external "when we can communicate with others sincerely, we are more likely to get real rewards." When doing direct selling, your sales targets are mostly your friends and acquaintances. As long as you communicate sincerely with others, no matter whether the business can be done or not, at least you have one more friend. The key to direct selling is to rely on friends, so even if you sell it to him for the first time and he doesn't accept it, you can make this friend and sell it to him later. Communicate with others, whether the promotion is successful or not. As a direct seller, the first thing to do is to make friends with customers.