Opening conditions
First of all, you need the automobile manufacturer to have a local store building plan, and then you can apply to the manufacturer and make a statement. After the application is approved, you can open a shop. So the first point is to determine whether the car brand you want to make has a store plan in the local area.
If these problems are solved, it shows that you basically have the ability to open a 4S shop, then the shop construction, decoration, personnel recruitment, opening a shop and so on can be done step by step.
Regarding the team building of the company, the team is always the most important, and the core personnel must have at least experience in the automobile industry. It is easy to have guidance from other manufacturers, similar to the sales of other commodities.
The basic process of opening a 4s shop is as follows.
1. Basic qualification application: it is the preliminary examination of the operator's qualification and legal business certificate; Relevant experience is preferred; Operators should have a good business reputation; Having financial strength and financing ability; You must also have the right to use the land for storefront construction (located next to the main road with busy traffic and suitable surrounding environment).
2. Application procedure: The application form can be downloaded from official website, an automobile brand manufacturer, and the automobile manufacturer will conduct preliminary screening according to the application materials, conduct on-the-spot investigation, or invite the applicant to Beijing for investigation and interview.
3. Business model: Operators must operate in strict accordance with the "four-in-one" model of specialty stores and cannot operate beyond the scope. Manufacturers authorize special stores to sell and maintain, and divide the corresponding sales areas. The exclusive store is fully invested by the applicant. Due to different economic conditions and market conditions, the investment scale of the exclusive store is also different.
Four. Classification of 4S stores: Franchisees of different levels have different requirements and restrictions on their storefront architectural form, site area, exhibition hall area, office area, workshop, parts warehouse and annual sales.