First of all, different industries need to provide different subject qualifications and industry qualifications.
For example, the qualification required by mainland enterprises is a business license, and the issuing authority needs to be the Administration for Industry and Commerce. The qualification required for legal services is the registration certificate of law firm, and the issuing authority is the Bureau of Justice. That is, the industry must conform to the required qualifications and the issuing authority, and all copies of qualifications must be handwritten with the words "consistent with the original" and stamped with the official seal.
Secondly, the examination of business licenses has also been made more stringent.
At present, the business license only accepts three forms: the original scanned copy, the photo with reference, and the copy (handwritten "consistent with the original" and stamped with the official seal. )
And the business license content is consistent with the national enterprise credit information system query; Business license does not contain invalid watermark (only for media use, only for invoicing, etc ...); The business license is in a normal state (if it is listed in the abnormal list or cancelled, it will not be reported to open an account); The business scope of the business license must include the advertising content promoted by the advertiser; The contents of the business license are clearly identifiable.
Furthermore, the unacceptable subject qualification is clearly defined.
There are several main situations in which the giant engine does not accept the subject qualification. First, advertisers are listed in the business exception list by the industrial and commercial bureau, which is similar to the blacklist, and customers need to contact the local industrial and commercial bureau to solve it; Second, the business license has invalid watermarks, such as only for Tencent's use, only for invoicing, and only for media use. Third, the business license is a screen shot of a mobile phone or computer; Fourth, the content of the business license is inconsistent with the publicity of the enterprise information network, and the business license can be inquired in the national enterprise information publicity system; Fifth, the business license is too vague to identify the content.
Finally, the qualification of the subject who does not accept the account opening report is also standardized.
The above are the requirements for the main qualifications of Giant Engine. If you still don't understand anything, it is recommended to visit official website for consultation, and hope to adopt it.