When did the advertisement on the chest of football jerseys rise?

1966- 1967 The Bundesliga champion Brunswick suffered a serious financial crisis in 1973. Frick, the president of the club, reached an agreement with Masda, the owner of a perfume company, whose logo appeared on the team's jersey, so the club was paid 65,438+million marks.

This is the first time that a jersey advertisement has appeared in football. However, what Brunswick did at that time was opposed by the Football Association, who thought it would tarnish the competitive nature of sports. However, after seeing Brunswick's success, other clubs demanded that advertisements be added to their jerseys. So in June 5438+the same year 10, the Football Association was forced to agree that the club could print sponsorship advertisements on jerseys, and words could also appear.