Insurance is a Chinese word, which means safe and reliable guarantee; Later, it was extended to a guarantee mechanism, a tool for planning life finance, a basic means of risk management under the condition of market economy, and an important pillar of financial system and social security system. Insurance refers to the commercial insurance behavior in which the applicant pays the insurance premium to the insurer according to the contract, and the insurer bears the responsibility of paying the insurance premium for the property losses caused by the possible accidents agreed in the contract, or when the insured dies, suffers from disability, illness or reaches the age and time limit agreed in the contract.
From the perspective of economics, insurance is a financial arrangement to share the loss of accidents; From the legal point of view, insurance is a contractual act, a contractual arrangement in which one party agrees to compensate the other party for losses; From a social point of view, insurance is an important part of the social and economic security system and a "subtle stabilizer" for social production and social life; From the perspective of risk management, insurance is a method of risk management.
On May 2012 14, with the approval of China Insurance Regulatory Commission, Netgold Insurance Sales & Service Co., Ltd. was established. Kaixinbao.com is a subsidiary website of the company, one of the leading large-scale insurance e-commerce websites in China, and a comprehensive insurance e-commerce platform for NetGold Insurance Sales & Service Co., Ltd. to sell and provide insurance products and services nationwide. On June 7th, 20 13, China Taiping Insurance was restructured and listed as a whole, and the company was renamed China Taiping Insurance Group Co., Ltd. and listed as a whole. On June 9th, 20 13, China Insurance Regulatory Commission designated July 8th as "National Insurance Public Publicity Day" to strengthen public awareness of social security. Commercial insurance can be roughly divided into property insurance, personal insurance, liability insurance, credit insurance, subsidy insurance and marine insurance. Large categories are classified according to the scope of insurance liability, and small categories are classified according to the type of insurance subject matter. According to the scope of insurance, it is divided into: personal insurance, property insurance, liability insurance and credit guarantee insurance.