Number of employees: 7,000
Advantages: European and American markets, financial industry and telecommunications industry.
Development goal: China city IT service leader.
Editor's Note: In China, hundreds of millions of investors know that there is a listed company called "Zhejiang University Network New", whose main business is software service outsourcing, and it is doing well. But what more people don't know is that Zhejiang University Network's new "ambition" is not just to be a successful software outsourcing enterprise, but to position itself as an "information integrator" of IT consulting services.
July 2009 was a happy and busy month for Zhejiang University.
On July 9th, the Ministry of Industry and Information Technology announced the ranking of "Top 100 Electronic Information in 2009". With a main income of 5.248 billion yuan, Zhejiang University Network ranked 4 1, up 13 from last year. This is the fourth time that Zhejiang University Network has won the second place in China software outsourcing enterprise.
16 In July, IDC released the latest offshore software outsourcing market report, and Zhejiang University Network was once again selected as the "Top China Offshore Outsourcing 10". At the same time, there are also big exhibitions, such as Dalian Huaxin, Haihui, ChinaSoft International, Softcom Power and Siwen Innovation. In addition, Zhejiang University Network was selected as the "TOP 5 Outsourcing in Europe and America" by virtue of its leading position.
While the outsourcing business has made great achievements, "the financial crisis has really brought us an impact." Shi Lie, the new president of Zhejiang University Network, said sincerely when interviewed by this reporter. This crisis has made Zhejiang University Network more clear that software outsourcing is their core asset, but it is by no means the only one. In the domestic market, consulting services based on information technology will provide a broader development space for Zhejiang University Network.
Therefore, Zhejiang University Network newly integrates the accumulated experience in domestic intelligent monitoring, intelligent sensors, network infrastructure, IT collaboration and other fields for many years, and puts forward the concept of "smart city" as the most important development direction of the domestic market in the future. "We hope that Zhejiang University Network is no longer just an ordinary software outsourcer, but can provide a whole set of services from consultation to implementation, so that information can really move." Shi Lie said.
Software outsourcing dark horse rushes out of Zhejiang University
A company born of "service outsourcing" is bound to grow because of "service outsourcing". Zhejiang University Network has expanded from the initial financial industry to more fields.
In the late 1990s, a large number of early IT enterprises in China were incorporated. Among them, Founder of Peking University, Tongfang of Tsinghua and thunis. , with their "bloodline" of Peking University and Tsinghua, is particularly prominent.
In Hangzhou, Zhejiang University, known as the "Oriental Cambridge", is very calm, and there are only a few loose commercial entities such as Zhejiang University Haina, which makes outstanding graduates of Zhejiang University feel pity, such as Chen Chun, Zhao Jian and Shi Lie. Zhejiang University, which has a strong academic research and development capability and talent base, "is like a bystander who holds gold but stays out of it." According to Chen Chun, the new first chairman of Zhejiang University Network, what Zhejiang University lacked at that time was the effective development and integration of existing resources. "Zhejiang University should have its own heavyweight IT enterprise."
200 1 year, after a series of capital operations, Zhejiang university network was formally established.
In 2002, the breakthrough in the financial field in North America became a new important opportunity for Zhejiang University Network, and also the starting point for the new large-scale development of Zhejiang University Network.
65438-0986 Professor He Zhijun, one of the new founders of Zhejiang University Network and the computer department of Zhejiang University, met Jerry, a professor at Boston University in the United States, at an academic conference. Jerry later became the chief technology officer of State Street Bank.
State Street Bank used to spend $654.38+0 billion on it every year, but the bank's fund management system was established in the 1990s, and many demands can no longer be met. In September 2000, Jerry proposed to establish a joint technology center with Zhejiang University. This team consisting of four professors from Zhejiang University and 15 students is the predecessor of Netcom Hengtian, a subsidiary established by Netcom and Daofu.
At the beginning, State Street only handed over some unimportant business to the United Technology Center. Until 2002, Zhejiang University Network took over the business of State Street Grid System. Lattice system is a securities trading execution system developed by State Street Bank in the mid-1980s. It has important commercial value, but it can't keep up with the needs of the situation. State Street Bank hired many American and Indian companies to repair the system, but none of them succeeded. With the psychology of giving it a try, Jerry handed over the repair work to the newly established Daofu Technology Center of Zhejiang University.
Half a year later, the new system provided by Zhejiang University Network was put into operation, which not only carried the business needs at that time, but also met the needs of fund business expansion. Dao Fu's $300,000 became the new "first bucket of gold" of Zhejiang University Network. At the same time, it also enabled Zhejiang University Network to successfully enter the rich but conservative and harsh financial service field on the east coast of the United States, and became the starting point for Zhejiang University Network to start outsourcing new business to the United States.
A company born of "service outsourcing" is bound to grow because of "service outsourcing". In the following years, with the abundant human resources of Zhejiang University, Zhejiang University Network has continuously expanded from the financial industry to other industries. "The new outsourcing business of Zhejiang University Network is growing rapidly at a rate of 30% every year." Li Hui, assistant to the new president of Zhejiang University Network, said that by last year, outsourcing had accounted for more than 40% of the company's annual profit.
Subsequently, Zhejiang University Network put forward a new development strategy of "computer +X", which combined information technology (computer) with industry (X), making the new electromechanical general contracting business of Zhejiang University Network rise successfully. According to the data, by 2007, Zhejiang University Net New has become the largest IT application service provider in China and one of the major software export enterprises in China, ranking the first in the national telecommunications industry system integrator and the top five in the national information product distribution and integration services, and has been selected as a sample stock of the Shanghai and Shenzhen 300 Index. Today, the new service outsourcing department of Zhejiang University Network has more than 3,000 technical developers.
In 2008, the global financial crisis made many software outsourcing enterprises shudder. Orders are postponed indefinitely, and the outsourcing business to China is almost stagnant ... All kinds of news from enterprises cast a strong uncertainty on the fast-developing offshore outsourcing industry in.
In this regard, Shi Lie, the new president of Zhejiang University Network, concluded: "From the external point of view, the challenges we face are the reduction of orders, the change of customer demand and the reduction of configurable resources. For the new interior of Zhejiang University Network, this is a challenge to the willpower and ability of management. "
In 2009, Zhejiang University Network adopted three new strategies "wintering". First of all, pay close attention to the order economy and strictly ensure cash flow support; Second, pay close attention to costs, on the one hand, reduce unnecessary costs, on the other hand, control the growth of personnel scale; Finally, control the scale of production capacity to make the production scale as close as possible to the order volume.
In addition, Li Hui also told reporters that in the new interior of Zhejiang University Network, departments with more orders will "outsource" some business to departments with fewer orders, so as to realize the rational allocation of resources. "The newly added software outsourcing business of Zhejiang University Network has maintained a steady growth overall, and the software outsourcing business has continued to maintain a growth rate of more than 10%." The new interim report of Zhejiang University Network in 2009 shows that in the first half of the year, Zhejiang University Network realized a new main business income of 2.2 billion yuan and a gross profit of 220 million yuan.
Capital operation brewing transformation
Zhejiang University Network has inherited the unique shrewdness of Zhejiang people, and capital operation has always occupied a new important strategic position of Zhejiang University Network, accompanied by every major turning point.
What background a person was born in and what education he received often determines his thinking. The same is true for enterprises. Zhejiang University Network has inherited the unique shrewdness of Zhejiang people-from its inception, capital operation has been occupying a new important strategic position of Zhejiang University Network.
In 20001year, Zhejiang University Net New acquired 67,305,200 shares and 65,438,000 shares of Zhejiang Natural Science and Technology Co., Ltd. held by Shaoxing Tianyu and Zhejiang Tiansheng Information Industry Investment Co., Ltd., respectively, accounting for 22.63% of the total share capital, becoming the largest shareholder of natural science and technology, and successfully listed on the backdoor.
At the same time, less than two months after entering natural science and technology, Zhejiang University Network has carried out a series of new capital operations. Not only has the natural science and technology structure been adjusted on a large scale, the traditional industrial assets have been stripped off, but also IT assets such as Zhejiang University Fast Micro-technology, Zhejiang University Haina Fast Micro-technology and Zhejiang University Turing have been injected.
Since then, every major turning point of Zhejiang University Network is closely related to the successful capital operation.
In 2002, Zhejiang University Network Xinlande Technology was listed on the Hong Kong Stock Exchange, which was the first big move to build China's "software and network industry carrier" after the new backdoor listing of Zhejiang University Network. The main business development direction of Zhejiang University Network Xinlande Technology is to provide enterprise information systems, telecom core support applications and value-added service systems, and it is the first large-scale telecom software development enterprise listed on Hong Kong Growth Enterprise Market in China.
Since the second half of 2002, Zhejiang University Network New has also been actively involved in the field of environmental protection, and fully integrated the original resources, forming a market, technology, design, project implementation and other systems with new network characteristics.
Since then, Zhejiang University Network has gradually formed a business model of IT service, software outsourcing and electromechanical general contracting.
In April 2008, Zhejiang University Network announced that it had subscribed for 44.72 million new shares issued by Zhejiang Haina with 65,438+000% equity of its subsidiary Netcom Electromechanical Co., Ltd. After the subscription was completed, Zhejiang University Network became the largest shareholder of Zhejiang Haina.
"This time, what Zhejiang University Network has newly completed is the transformation from diversification to IT specialization." Shi Lie pointed out that in the face of fierce competition and declining market environment, Zhejiang University Network needs to invest a lot of resources in software outsourcing business. Choosing sufficient capital instead of directly selling the electromechanical general contracting business is considered from the new and long-term development of the future network.
Smart City
Main battle domestic market
Zhejiang University Net New is the only enterprise in China that puts forward a complete set of "smart city" concepts. This is the most important strategy of Netcom as an IT consulting and information integration service provider in the domestic market in the future.
"In the future, we hope that Zhejiang University Netcom will not only be a software manufacturer and technical support department, but also an information integrator that can provide IT consulting and solutions, making it the main force to promote informatization." In the interview, Shi Lie repeatedly stressed.
Industrialization and urbanization are two main lines of China's economic development in the next 20 years. Although all departments of urban management are using information technology to improve the application level of urban management and services, the function-based urban informatization is facing a spontaneous and fragmented situation, and the implementation effect is very limited. Therefore, based on the existing "digital city" construction, Zhejiang University Network put forward the concept of "intelligence+interconnection+collaboration". This is also the only enterprise in China that has proposed a complete set of smart city solutions besides IBM's "smart earth" concept.
"Smart cities are not a simple upgrade of urban informatization and digital cities." Shi Lie told reporters that the new smart city of Zhejiang University Network is completely different from the concept of "smart earth". According to reports, the goal pursued by smart cities is not only the intelligence of infrastructure, but also the focus of urban sustainable development and the core needs of people's livelihood. It combines advanced information technology with urban management services and emphasizes cooperation on the basis of intelligence and interconnection.
Shi Lie gave an example to the reporter. When the typhoon hit, pollutants leaked from chemical plants in the suburbs of the city. At this time, the sensors installed on the smart city infrastructure will automatically send this information to the emergency command system of relevant institutions, and the command system will immediately associate the power grid, urban infrastructure, pollution sources, and surrounding traffic and residents. These data enable city managers to really control the situation, make the most sensible judgment and minimize the losses.
At present, Zhejiang University Network has designed, developed and built citizen card application systems and digital city integrated management projects for Hangzhou, Ningbo, Jiangyin and other cities 10.
For example, the digital city integrated management project newly deployed by Zhejiang University Network in Nanchang adopts grid management method, component event management method and other digital city management methods, and its new digital city integrated management mode of "five in one" big urban management such as digital urban management information system, emergency command information system, video monitoring system, integrated management information system, office and website system is the first in China. "By monitoring the big screen of the command center, you can see the license plate illegally parked on the roadside at a glance; Tap the position of the information collector on the electronic map with the mouse, and you can clearly see his action trajectory in the process of work ... "Shi Lie said.
In the new vision of Zhejiang University Network, a smart city will make information a new resource to operate the city, arrange strategic investment for the future of the city, realize the organic integration of information technology and urban transportation, and cultivate new service industry growth points for the city.
Enterprises should make trade-offs
■ Shi Lie, the new president of Zhejiang University Network
The new industry of Zhejiang University Network provides high-tech consulting services for large-scale national projects with the discipline of Zhejiang University as the background. Now the annual output value has exceeded 654.38+000 billion yuan, so we must make a choice.
First of all, Zhejiang University Network has a new window and platform for Zhejiang University, and it is a company with a high-tech background. No matter how the shareholder structure and business types change, its main body will always be a platform for the development of Industry-University-Research.
Second, we must follow the laws of the market and the development of enterprises. Specifically, if the business can continue to develop healthily, it will be supported by all aspects of the network; If this business can achieve a unique position and bring good profits and healthy development every year, it will also be welcomed; If an enterprise under pressure, after years of training and help, still no improvement, it is necessary to carry out new integration.
Finally, the values of enterprises should be closely combined with the needs of employees, so that such a mechanism can be suitable for the future growth and development of outstanding employees and outstanding cadres.