Regulations of Kunming Municipality on the Administration of Outdoor Advertising

Chapter I General Provisions Article 1 In order to strengthen the management of outdoor advertising, standardize outdoor advertising behavior, promote the healthy development of outdoor advertising, maintain and improve the appearance of the city, and give full play to the positive role of advertising in the socialist market economy, these Regulations are formulated in accordance with the Advertising Law of People's Republic of China (PRC), the Regulations on the Administration of Advertising and the Regulations on the Administration of City Appearance and Environmental Sanitation of the State Council, combined with the actual situation of this Municipality. Article 2 Outdoor advertising as mentioned in these Regulations refers to commercial and social service information advertisements set up, hung, drawn, posted and published by commodity operators or service providers using buildings, venues, spaces, vehicles, urban roads and their ancillary facilities and other public facilities. Article 3 Advertisers, advertising agents and publishers must abide by these Regulations when publishing, setting up and publishing outdoor advertisements within the administrative area of Kunming. Article 4 The release and setting of outdoor advertisements shall comply with the provisions of national laws and regulations and these Regulations, and shall not affect the city appearance, greening, scenic spots and damage cultural relics; Shall not interfere with the normal use of municipal infrastructure such as roads, transportation, fire protection, power supply, gas supply, water supply (drainage), communications and the normal life order of the people. Article 5 The outdoor advertising planning of Kunming urban planning area shall be formulated by the Municipal People's Government in accordance with the overall urban planning of Kunming, organizing the administrative departments of industry and commerce, city appearance, urban planning, municipal utilities, public security, transportation and so on.

In the reconstruction and expansion of urban roads and the transformation of old cities, outdoor advertisements and public advertising columns should be included in the planning scheme. Article 6 Kunming Administration for Industry and Commerce is the supervisory and administrative organ of outdoor advertising in Kunming, and is responsible for the management of outdoor advertising within its administrative area.

The city and county (city) Administration for Industry and Commerce is responsible for the outdoor advertising management within the administrative area of the county (city). Article 7 The departments of city appearance, planning, municipal administration, public security and traffic management of the people's governments of Kunming and counties (cities) shall, according to their respective duties, be responsible for the examination and management of the location, form, specifications, time and safety requirements of outdoor advertisements. Chapter II Publication Standards Article 8 The publication of outdoor advertisements must meet the following requirements:

(a) the content is legal, true, effective, civilized and healthy, and shall not deceive or mislead consumers;

(two) the use of Chinese and foreign languages, Chinese pinyin, units of measurement, etc ... , should be standardized, accurate and beautiful;

(3) The place, form, specification and time of registration examination and approval shall not be changed without authorization. Ninth the following circumstances or areas, shall not set up and post outdoor advertising:

(a) hinder the production or people's life, damage the appearance of the city, and affect the greening and environmental sanitation;

(two) affect the use of municipal public facilities, traffic safety facilities and traffic signs and other public infrastructure;

(three) the use of traffic safety facilities, traffic signs;

(four) the building control zones of state organs, cultural relics protection units and scenic spots at or above the county level in this Municipality;

(five) Kunming City, county (city) District People's government banned the installation and posting of outdoor advertising areas. Tenth outdoor advertising design, production, installation and installation must meet the following requirements:

(a) the design is beautiful and generous, in harmony with the surrounding environment;

(2) If the outdoor advertisements are damaged, obsolete or discolored, they shall be renovated, replaced and removed in time;

(three) the installation shall be firm and safe, and shall not interfere with traffic, communication, electricity, fire control or damage other public facilities and urban greening, and shall not affect the safety of pedestrians and residents;

(four) in high voltage lines, communication lines, cables, optical fibers, etc. , must comply with the relevant technical specifications;

(five) the installation of outdoor advertisements on building walls, sidewalks, fire control facilities and their passages shall conform to the safety technical specifications and shall not affect the city appearance and safety;

(six) neon lights, light boxes and other advertising and electricity facilities must comply with the relevant norms and standards of power supply and fire departments;

(seven) in the overpass, pedestrian bridge set, shall not affect the traffic management and pedestrian safety. Closed advertisements higher than the guardrail shall not be set on the pedestrian bridge. Eleventh approved outdoor advertising (except neon advertising), must be marked in the lower right corner of the "outdoor advertising registration certificate" number and the name of the advertising operator. Chapter III Registration and Approval Article 12 An advertising operator engaged in outdoor advertising in Panlong, Wuhua, Xishan and Guandu shall apply to Kunming Administration for Industry and Commerce for registration; Outdoor advertising operators within the administrative area of eight counties (cities) shall apply to the local administrative department for industry and commerce for registration, and obtain the right to operate outdoor advertising and the Outdoor Advertising Registration Certificate after examination and approval.

Without the registration of the administrative department for industry and commerce, no unit or individual may publish outdoor advertisements. Thirteenth advertisers need to publish outdoor advertisements, they can design, produce, set up or entrust operators with the right to operate advertisements, and provide relevant supporting documents according to the provisions of laws, regulations and rules, and can only publish after registration and approval.

Need to set up outdoor advertising in its own venue, its content must be consistent with the business scope registered by the setter, and in accordance with the provisions of Article 7, Article 9 and Article 10 of this Ordinance, it can only be set up after registration and approval.