1. Company background: Shell originated from chain home, and then independently developed into a comprehensive real estate service platform. Chain Home is a direct real estate brokerage company, focusing on real estate transaction services. Deyou is a franchise brand of Chain Home and Shell Investment, providing franchise support for small real estate brokerage companies.
2. Operation mode: Shell adopts platform mode, and cooperates with many brokerage companies to provide technical and service support. Chain home adopts direct operation mode, and all stores and brokers are directly managed by the company. Deyou adopts the franchise mode and cooperates with small brokerage companies to provide brand, technology and operational support.
3. Scope of business: Shell has a wide range of business, including second-hand housing transactions, new house sales and renting houses. , but also provide financial, home improvement and other related services. The main business scope of chain home is second-hand housing transactions and new house sales. Deyou mainly focuses on second-hand housing transactions and leasing services.