Agricultural informatization is the popularization and application of agricultural information technology and network technology in agricultural production, processing, circulation, agricultural management and service. With the development of agricultural modernization, marketization and internationalization, agricultural informatization is imperative. Agricultural informatization is an important content of modern agriculture. With the deepening of China's market economic system reform, especially after agriculture entered a new stage and joined the WTO, a series of new changes have taken place in China's agriculture. The acceleration of agricultural modernization, marketization and internationalization has greatly stimulated the demand and desire for information services in agriculture and rural areas. Both the government and enterprises, leaders and consumers have put forward more specific and higher requirements for agricultural information services. All these fully prove that the construction of modern agriculture must be supported by agricultural information service, and agricultural informatization is an important content of modern agricultural development. The essence of agricultural modernization is that agricultural science and technology have been popularized and applied to a higher degree in various fields such as agricultural production, processing and circulation. Therefore, we must use effective information dissemination channels to spread information about new agricultural varieties, new technologies and new management experiences to a wider range of fields at a faster speed, so as to help agricultural producers, processors and sellers grasp technical information timely, accurately and effectively.