When filling in the college entrance examination, what is the major of business data anal
When filling in the college entrance examination, what is the major of business data analysis and application, what is the direction of employment, and what to study mainly are issues of great concern to the majority of candidates, parents and friends. The following is the related introduction, hoping to help everyone.
1, culture target
This major cultivates high-quality technical and skilled talents with all-round development of morality, intelligence, physique, beauty and labor, solid scientific and cultural foundation, knowledge of modern marketing and management, application of statistical analysis and relevant laws and regulations, ability of business data collection and processing, business data analysis and visualization, craftsman spirit and information literacy, and ability to engage in data collection, processing, analysis and visualization of sales, products, customers, supply chain, market and operation management.
2. Employment direction
Positions (groups) such as data acquisition engineer, data analyst, operation data analyst, product data analyst, customer data analyst, supply chain data analyst, data visualization engineer, etc. are aimed at business consulting service, business specialty, software and information technology service, and management (industrial) engineering technology.
3, the main professional ability requirements
Ability to collect, extract, clean, transform and load data;
Have the ability to analyze market, products, customers, sales and other data and write analysis reports;
Ability to analyze supply chain management process, procurement, warehousing, logistics, quality, safety and other data, and write analysis reports;
Have the ability to analyze financial statement data, business data, production process data, peer labor cost data and contract execution data according to specific business scenarios, and write analysis reports;
Have the ability to display project data results by using data visualization tools, and have certain project management and system problem solving skills;
Have the ability of structured thinking and logical thinking, have certain data sensitivity, and be able to mine the value and demand behind the data through data analysis;
Have honest and trustworthy professional ethics and internet security awareness, and abide by laws and regulations related to e-commerce;
Have good learning ability, communication ability and teamwork spirit, critical thinking, innovation ability and entrepreneurial ability, and have basic digital skills and professional information technology ability to meet the needs of industrial digital development;
Have the ability of inquiry learning, lifelong learning and sustainable development.
4, the main professional courses and practical training
Professional basic courses: e-commerce foundation, marketing foundation, retail foundation, finance and taxation foundation, applied statistics, Python foundation, data analysis technology.
Professional core courses: data collection and processing, product data analysis, sales data analysis, supply chain data analysis, customer data analysis, market data analysis, operation management data analysis and data visualization.
Practice and training: data collection and processing, sales data analysis, market data analysis, supply chain data analysis, data visualization and other training. Internship in manufacturing, business circulation and modern service enterprises.
5. Examples of professional certificates
Vocational skill level certificate: e-commerce data analysis, data collection, supply chain data analysis, Python program development.
6. Examples of continuing majors
Examples of continuing undergraduate majors in higher vocational colleges: e-commerce and all-media e-commerce operation.
Examples of continuing undergraduate majors: e-commerce, marketing, marketing education, retail management.