What are the business models of mobile medical care?

Dr. Chun Yu —— (Intelligent) is located in Optical Consulting.

Self-diagnosis, consultation and guidance are the complete service chain of Chunyu.

China's medical resources are so scarce and the demand is so great that it is almost certain to make money.

The Spring Rain Platform is mainly based on attending doctors, and the fragmentation time of attending doctors in second-class first-class hospitals is selected as the starting point.

Good doctor-(artificial) positioning as a professional medical service platform.

Wang Hang, who defines a good doctor as a medical service company, relies more on doctor resources. He must carefully distinguish between doctor's consultation on the doctor's platform and practice in the hospital.

Inquiring about doctors' information is the biggest usage of good doctors at present. Good doctors have a huge database of nearly 320 thousand doctors. In the medical industry where professionalism and information asymmetry are extremely prominent, such resources accumulated by good doctors are extremely scarce and expensive. In the case of huge visits by both doctors and patients, good doctors have repeatedly refused to put advertisements in pharmaceutical companies and private hospitals.

Telephone consultation includes several links: collect all the information of patients according to professional requirements, and a good doctor team gives a plan, including choosing the right doctor, coordinating the time between the two parties, and finally connecting the two parties.

Xinglin-the main service group is doctors.

Case collection, medical literature and medical data. Provide medical tools for doctors.

At present, there are four products: medical record folder, medical pocket, medical literature and big talk medicine.

"Medical record folder"-helps doctors to record, manage and find medical records with smart phones in clinical work.

Medical Literature-a medical journal in the machine, summarizing domestic and foreign medical journals.

"Medical Pocket"-a medical database in a mobile phone, including clinical guidelines, pharmacopoeia, inspection manuals, medical scales, calculators and other commonly used clinical materials.

Lilac Garden —— Core Business Model "Medical Data Technology Service"

The orientation of Lilac Garden is to serve doctors. In Lilac Garden, doctors can get a lot of medical data and technical services. At present, Lilac Garden is developing the auxiliary medical function of Google Glass. Tiantian Li said that this system can help doctors more easily complete a series of links from writing medical records to performing operations.

Epocrates- provide clinical information reference for doctors on mobile phones and charge pharmaceutical companies.

Database of main drugs and clinical treatments. 75% of the revenue of EPOC rates 2065 438+02 comes from pharmaceutical companies, mainly providing them with accurate advertising and questionnaire services. Electronic medical record management service.