You can enter Internet information service industries such as portals, news websites, digital publishing, e-commerce, internet companies, new media units, and engage in product development, information editing, project planning, service promotion, operation management, etc.
You can enter large and medium-sized enterprises and institutions to engage in media planning, website development and design, information service and management, information detection and risk management, and external publicity effect analysis and application.
You can enter information service enterprises such as digital communication, mobile communication and multimedia communication to engage in product service planning and development, project planning, popularization and application, monitoring and management.
Can be engaged in media effect investigation and analysis, Internet management, data mining and analysis, network analysis and diagnostic services, digital media analysis and consulting and other fields of practice and research.
Postgraduate entrance examination direction:
Graduates of this major can choose new media for further study. Relatively speaking, new media is one of the hottest emerging majors, but there are not many colleges and universities, and the specific direction of each college is not the same. Taking China Communication University as an example, it has set up three research directions: new media generation, mobile new media technology and network new media technology.
The development of network and new media specialty has just started, so many theories are updated at any time. It is possible that the theories learned in the last school year will "keep pace with the times" in the next school year, so network and new media are a brand-new discipline brought by the rapid development of the Internet in recent years.