Lerstein's products are produced in the factory designed by Italy in China, and completed by Lerstein under the supervision of Italian and Hongkong designers to ensure the quality of products. 65438-0990, the group set up a production factory in Shunde, which was managed and operated by Italian shoemaking experts. It is the first joint venture shoe factory in China to introduce Italian shoemaking technology in the form of consultation and cooperation. The production requirements are extremely cautious, comparable to a few institutions in China.
Chinese name Laiersidan
Mbth Le Saunda
Italy didian
Time 1990
Shoemaking in Italy
Loyal service attitude and reasonable price.
1. Brand development
Leshengda has expanded its business in Asia through two channels. A party
Lesanda
Through franchising, dealers can share resources and experience in production, management and marketing, so as to develop sales network and publicize brand image more effectively. On the other hand, in order to meet the needs of consumers of different classes and sexes, the types of products have also increased accordingly. With its outstanding innovative spirit, Le Saunda constantly adds new charm to fashion shoes and brings infinite surprises to trend chasers. In September 2002, the group founded CnE ("Comfort and Relaxation"), which is a brand for young fashionable girls and provides a series of shoes and handbags with oriental flavor.
2. Brand concept
Spreading infinite Italian customs and adhering to the professional tradition of Italian shoemaking, Lesouda's leather products emphasize both craftsmanship, design, style and comfort, and are determined to integrate the elements of elegance and fashion style.
Lesouda has been deeply loved by consumers with its loyal service attitude and reasonable price. Whether it is the administrative staff at work or the leather shoes and clothes selected for leisure and entertainment, they are full of rich Italian color and taste, and deliberately create a personalized lifestyle for the wearer.
3. Brand honor
Lesouda provides customers with the best service beyond 100% with a warm and cordial attitude.
Louis Koo performed le saunda 20 13 new products in spring and summer.
Awards won by the Group include:
In 2002, 2003 and 2006, it was awarded the "Excellent Service Award of the Year" by Metro Shopping Mall in Hong Kong.
In 2006, HSBC awarded the "Best Shoe Dealer in 2006"
In 2008, Hong Kong Retail Management Association awarded "Best Service Retailer in 2008" and Hong Kong Economic Digest awarded "Outstanding Enterprise in Hong Kong in 2008".
20 10 hong kong retail management association awarded the "20 10 best service retailer-footwear group" award.
The Group insists on "making every customer satisfied with the products and services of Lesongda".
4. Brand design
Laiersidan's design is full of charm of the times, which is not only a symbol of trend and personality, but also inspires the trend tentacles of individual customers.
From the selection of materials and colors to the adoption of advanced technology, Lesouda has demonstrated strict requirements on product appearance, quality and technology. The unremitting pursuit of perfection is not only for the synchronization of products and fashion, but also for interpreting the brand's views on quality lifestyle and responding to consumers' recognition and demands for quality.