Internet marketing
Network Marketing He mainly does such a network marketing through various communication channels and ways on the Internet. The main purpose of brand communication, various advertisements and marketing on the Internet is to bring users to a designated place and achieve such a goal through a website or a platform.
E-commerce/e-commerce
The value of e-commerce lies in allowing consumers to shop and pay online through the network, saving time and space for customers and enterprises, greatly improving transaction efficiency and saving a lot of precious time, especially for busy office workers. 2 1 century, in today's diversified consumer information, it has become a habit for consumers to know the commodity information of local shopping malls through online channels without leaving home, and then enjoy the fun of online shopping.
For traditional brands, e-commerce is undoubtedly a revolution, which means new marketing methods and new business forms, which can be said to be a subversive reform for traditional enterprises.
The scope of online marketing and e-commerce is different, and the main purpose of online marketing is to publicize and transform users. E-commerce is different. It also needs publicity and promotion means, but it still involves after-sales and delivery. It is not that online marketing does not involve after-sales, but there is an exact difference between online marketing and e-commerce in their attitudes towards delivery and after-sales. Network marketing focuses on preparation before marketing. Network marketing will involve many strategies or strategic issues, which can be said to be the main process of facilitating transactions. No matter whether a transaction is reached or not, it belongs to facilitating the transaction, and so does e-commerce, but it is deeper than online marketing. It can be understood that network marketing is a kind of transaction that constantly promotes e-commerce.
In recent years, e-commerce services have covered all aspects of the commercial economy: whether it is the manufacturing field of the national economy or the circulation field of the service industry; Whether it is enterprise application, individual application or government procurement. More and more large and small enterprises have finally seen the benefits of e-commerce. Whether it is to build its own independent official e-commerce platform or to use it, the penetration rate of e-commerce has maintained a sustained and rapid growth. With the gradual maturity of online payment and logistics distribution, e-commerce will form economies of scale in the future, and through the actual combination with the real economy, it will inject momentum into social and economic development, showing a trend of high popularization and normalization.