Guan Xiaotong endorsed the rollover, and the studio didn't even say sorry. In response to this rumor, Guan Xiaotong Studio forwarded the brand statement of the cooperative brand natural to stay, and said: I sincerely hope that everyone will rationally screen network information. In view of personal attacks and slanderous remarks caused by network information, our studio has entrusted lawyers to continuously collect evidence, and will reserve the right to pursue responsibility according to law. The statement concluded by saying: Guan Xiaotong has nothing to do with this incident.
Natural to stay's previous statement indicated that Ms. Guan Xiaotong was not the subject of the contract and did not participate in the operation and management of the company. She has entrusted a lawyer to investigate and process information about online prosecution. At the same time, I am deeply sorry for the trouble caused to Ms. Guan Xiaotong. Perhaps because of this, Guan Xiaotong's statement just said, "I hope everyone can screen network information rationally", which subconsciously means that everyone should not be hurt.
My view on this matter For these two statements, many netizens think that Guan Xiaotong's eagerness to distance himself from the relationship is disappointing, and it is normal for him to encounter contract disputes in the course of business. As a spokesman, he just needs to apologize, and there is no need to walk away. After all, franchisees choose to cooperate largely because of the spokesperson. It is really disappointing that the spokesman has no attitude when he encounters problems.
In recent years, celebrity endorsements have repeatedly overturned their cases, which has made it more difficult to enforce the law. However, after the celebrity endorsed the rollover, you can't get rid of the responsibility by apologizing. This time, Guan Xiaotong endorsed the rollover, but he didn't even apologize.
After many celebrity endorsements have problems, the most unbearable thing for consumers is the mindless maintenance of fans. Many fans accuse consumers in this way, that is, when buying things and enjoying services, they don't seriously look at whether there are problems with the products. After the accident, they blamed the star, which is very unreasonable.
In other words, fans think that there is something wrong with the product, and consumers should find trouble with the manufacturer instead of blaming the celebrity for endorsing the product. Cheated consumers or investors will be attacked by these brainless fans when they are cheated to protect their rights.
In my opinion, the star's cautious endorsement is to protect himself and be responsible for his credibility. Whether it is suspected of false propaganda, product quality problems, or merchants running away after charging the franchise fee, the repeated rollover of these goods and services is essentially a repeated injury and weakening of the credibility of stars. Under the eclipse, it is difficult for a person with a bad reputation to seek long-term career development.