Consignment means distributing the trust company's share to many institutions, and each institution gets tens of millions or hundreds of millions of shares. By a number of institutions * * * and fundraising projects.
Underwriting refers to a trade mode in which a supplier grants the right to operate a certain commodity or a certain type of commodity to a foreign underwriter in a certain region and within a certain period through an underwriting agreement. In other words, the underwriter enjoys the exclusive franchise right to the designated goods within the time limit and territory stipulated in the agreement.
Full name of consignment: online shop consignment, also known as online shop agent. Online shop sales are basically divided into virtual goods sales and physical goods sales. Consignment means that some websites that provide online wholesale services or sellers who can provide wholesale goods reach an agreement with people who want to do online shop consignment, providing them with data such as pictures of goods, rather than physical objects, and selling them to online shop consignors at consignment prices.
Generally speaking, the online shop agent sells the goods pictures and other information provided by the wholesale website on his own online shop, and informs the wholesale website to deliver the goods for him after selling the goods. The goods sold are only sent from the wholesale website to the buyer of the online shop agent, and the online shop agent can't see the sold goods in this process. The after-sales service of online shop consignment is also exercised by wholesale websites.
Extended data:
Principles of underwriting:
(1) Dealers with high loyalty and strong promotion ability must be selected. For high-end products, we must focus on choosing dealers who can cooperate with the company's promotion and brand planning programs and have a good terminal image. For low-priced products, you can choose dealers with smooth and extensive wholesale network, strong distribution ability and market impact ability;
(2) The types of products to be underwritten must be determined by observing and analyzing the historical sales records of dealers-which dealers are particularly suitable for promoting which types, grades and market segments of products must have detailed data analysis, and at the same time, capital, region and product characteristics should be considered;
(3) Underwriting products generally have higher profits, which can give dealers great enthusiasm for sales, so manufacturers can give dealers certain sales pressure according to this heart-that is, promise to sell in stages to ensure their sales and profits.
The main features of consignment:
1, no purchase risk, zero cost and zero inventory. Online shop agents don't have to hoard goods, and the goods they sell belong to wholesale websites.
2, can't see the real thing. Generally, only pictures and other information are provided to clients for sale in their own online stores.
3, on behalf of the delivery. After the online shop sells the goods on a commission basis, contact the wholesale website, which will deliver the goods on its behalf.
4. A batch. Generally, to buy goods on wholesale websites, you must reach a certain quantity to enjoy the wholesale price, and online stores also sell single items at wholesale prices.
5, single transaction payment, cash on delivery. Under normal circumstances, online stores do not need to pay the wholesale website in advance, but after selling the goods, they will inform the wholesale website to deliver the goods and use Alipay to pay.