Is the real choice of words owned by Shili brand?

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"Shilipai" is an Internet brand in jewelry industry founded by Mr. Zhou Bifan.

On March 5, 2022, CCTV's "3 15" party exposed the deception of live broadcast companies such as Shi Lipai's false propaganda, self-directed and self-performed, and layer-by-layer promotion of goods. At 9 o'clock on March 16, this newspaper learned from the Propaganda Department of Guangdong Sihui Municipal Committee that after the "315" party exposed the above-mentioned enterprises, the relevant staff had started verification work.

On the morning of March 16, 2022 1 25, the notice issued by Sihui Municipal Market Supervision Administration showed that CCTV's "315" party was webcast with goods, and the video content involved Yonghuixiang Jade Store, Shilipai Network Technology (Guangdong) Co., Ltd., Sihui Municipal Internet Information Office and Sihui Municipal Market Supervision.