Details should be discussed face to face with customers. You can briefly introduce the advantages of your company on the phone, but avoid talking about details. If the customer asks detailed questions such as product quotation, if you must answer them, try to be concise.
In particular, don't bargain with customers on the phone, and discuss the terms of the transaction after confirming the customer's needs. Because in the case that customers do not fully understand, it is easy to lose the opportunity of cooperation because of the inconsistency of details.
2. Avoid asking trivial information from key people.
Asking for trivial information from key figures will often arouse the resentment of the other party and lead to the failure of the visit. For example, when you need to mail some information to the other party, don't ask the key person in charge for trivial information such as address and telephone number. You can get it through other channels, such as the customer's secretary.
3. Call me back in time and keep a good relationship.
After successful telephone sales or delivery of products to customers, sales staff should contact customers in time to ask whether the products are delivered on time or satisfied with their use. This is an important step to maintain a good relationship with customers.
After answering the salesman's phone, the other party often leaves a very good impression, because the phone call at this time fully shows the salesman and his company's concern for customers. There are many successful examples and methods to maintain good relations by telephone.
Extended data
Compared with visit promotion and store promotion, telemarketing is obviously a modern promotion method and means with many advantages. The main advantages are:
1, fast and timely, saving time.
On the premise of having many freely chosen communication tools, many unnecessary face-to-face business communication can be solved by other means, and telephone plays an extremely important role.
Compared with letters, telegrams and faxes, telephone communication can transmit information to the other party quickly and timely. Using telemarketers can spare more time for face-to-face communication and interview more customers who need personalized service.
2. Reduce expenses and increase income.
Telemarketing can increase the sales volume of enterprises and reduce operating costs. Salespeople can keep a good relationship with customers and get more orders by actively calling customers.
Telemarketing reduces the time, accommodation and transportation costs of sales staff on business trips. In addition, no matter whether the salesman calls the customer to introduce the product or the customer calls the salesman to complain, the enterprise can grasp the customer's needs in time and provide products and services to the customer more quickly.
3. Improve efficiency and facilitate communication.
Although telemarketing is not a face-to-face communication method, it can save waiting for door-to-door visits and meeting guests, and can complete the promotion and ordering of goods in a short time, thus improving the efficiency of commercial activities. Moreover, telemarketing is a long-distance contact, and the other party is not oppressed, so it is easy to accept information about the product. The two sides of the conversation will not be disturbed by others, and it is easy to communicate.
Baidu encyclopedia-telemarketing