Require a three-minute conversation, a tour guide, a tourist, and a place for two people. I hope the features are novel.

As we all know, what we learn from books is different from what we need in practical work, and some of them are even completely different. For example, what you read in books is almost all about how to explain scenic spots. Of course, introductory words are for you to stand in the scenic spots, and the most important thing in our tour guide process is usually that the performances related to your income and tourists' evaluation are on the bus. These car descriptions can't be found in books. The things in the book are used to let you know what the industry must know. Only by combining these things can you become a qualified tour guide. Just a qualified tour guide, of course. You still have a long way to go to become an excellent tour guide. It is also very important to cultivate a habit of summing up. After joining a group, write an article about your experience, record what you experienced when you joined the group, the difficulties you encountered, the gains you got, and so on. You can even learn more about the evaluation of group accommodation hotels, driver information, group income and so on. Stick to this habit of sorting out experience. These materials in your hand will be the best learning materials after your first busy year enters the off-season. You will feel that your tour guide skills are several times faster than other new tour guides. Many old tour guides still stick to this habit. Second, it is a job and an art to master the details of tour guides without loopholes and avoid the loss of tour guides. As a ground connection, you handled almost all the details of the whole process from the time you picked up tourists from the exit to the time you sent them to the entrance on the last day. You handled it properly and won recognition and praise from all sides. If it is not handled properly, it may be complained and even cause its own economic losses. There is one link that needs to be emphasized: pick-up, group meals, shopping and personal habits. Although the pick-up station is not complicated, it is not easy to have problems, but once it appears, it will definitely be a big problem. The mistake of picking up the station will affect the travel mood of all the tourists in the team, and then the communication obstacles will increase during your travel, and the stop is more critical. Once the tour guide stops by mistake due to work mistakes, all losses, including ticket replacement, accommodation and meals, will be borne by the tour guide; In terms of dining, tour guides should pay attention to the fact that the menu of team meals in Beijing is usually very low, and restaurants can only guarantee the number of eight dishes and one soup, but the quality needs the supervision of tour guides. Tour guides usually have to prepare in advance for possible contradictions in dining, such as food quality, restaurant environment, queuing, etc., so that tourists are psychologically prepared and don't get emotional at the beginning of dining. Shopping is the best way for tour guides to generate income, and tourists also have special feelings about shopping, which we will explain in detail in Article 6 below. As for personal habits, what I want to say here is hygiene and safety. As a tour guide, the weather in Beijing is dry and windy. I pay special attention to personal hygiene. In summer, I insist on taking a bath every day after leaving the group to avoid odor. This is a respect for tourists and a respect for yourself. Attention should also be paid to clothing collocation. We suggest that it is best to wear formal clothes on the first day of picking up the station, giving visitors the feeling of being a professional tour guide with shirts or suits as the mainstay. In the next few days, security here means property security. At present, in Beijing, the tickets and meals involved in the tour are generally paid by the tour guide in cash, and the bags carried by the tour guide often exceed 10,000 yuan, as well as the documents of restaurants and shopping stores. Tour guides should take care of it to avoid loss or theft. Third, properly handle the relationship between guests, drivers, escorts, travel agencies and scenic spots. Escort and driver are a service group. During the tour guide service, the three people should discuss the details of the work in time and deal with possible problems. How a team feels about the quality of tourism depends largely on the cooperation of this service group. Among these three people, the local escort should be the dominant, and the escort and the driver should fully cooperate, but this is often not the case, especially for new tour guides. Sometimes, the escort relies on the name of the tour group to give directions on the ground connection service, and is unwilling to cooperate with the work of the ground connection guide. Sometimes, drivers will complain because they can't make money, and even have disputes with tourists or tour guides. This requires local tour guides to coordinate and strive to create a relatively harmonious atmosphere of cooperation. New tour guides may not be old enough in conversation skills and dealing with people, but as long as they show enough sincerity and patience to each other, few people believe that they are unreasonable. As a local escort, the whole escort should actively strive for cooperation and timely communicate information; For drivers, we should respect and understand each other. For tourists, many people travel mainly for curiosity, leisure and communication, and few people want to learn, but most of the scenic spots in Beijing are historical attractions, so we need to make the tour guide's words more humorous, so that tourists can easily understand and admire the tour guide. Various problems often occur in the process of traveling, and tourists are easy to complain or even complain to tour guides. When encountering problems, tour guides should first consider tourists' feelings, appease tourists at the first time, treat tourists with the word "modest and generous" as Premier Zhou said, and don't blindly accept tourists' excessive demands. Travel agency is the starting point of tour guide work. The staff in the organization that the tour guide mainly contacts is the tour leader or tour manager. His main duty is to send tours to tour guides, and to implement matters such as rooms, meals and cars for tourism. The tour leader and the tour guide are subordinate. In the process of taking the tour group, obey the arrangement of tourism activities and cooperate with the tourism manager to implement various work details. Of course, some travel agencies have unwritten rules. For example, if the tour guide earns more money, he should give the manager a red envelope, which is commonly known as "having fun". We don't encourage this kind of behavior here, because the more money he gives, the less people will get used to it and can't change it if they want to. Of course, general emotional communication can still be advocated, such as buying drinks for the club on holidays, which is not "joining in the fun". And the scenic spot is basically a pure working relationship. Remember to wear a tour guide card before entering the scenic spot and count the number of people with the scenic spot ticket inspector. If China is nervous during the tour, if tourists are injured, they should contact the staff of the scenic spot as soon as possible to strive for their cooperation. Fourth, prepare welcome words and farewell words, quickly pull in the relationship with tourists and understand the situation of tourist destinations. Welcome words include greetings, self-introduction, city introduction, travel itinerary introduction, advance reminder, travel precautions, etc. The first three items have been elaborated in the book. Here, we will focus on the last three items, about the introduction of travel itinerary. The main purpose is to let tourists know where to go, what flavor to eat and what shops to go in Beijing these days, because most tourists also have travel itinerary issued by tour groups, so the job of tour guides here is actually to check the differences between the two sides in travel itinerary. If there are only some differences in time, simply explain them to tourists, but if you find completely different or missing items, you should immediately report them to the travel agency so as to get timely treatment. Early warning is mainly to prevent the emotional impact of problems in the follow-up tour. It would be much better if the tour guide had a foreshadowing in advance. For example, in terms of dining, the tour guide can say that we traveled to Beijing. Because of the price, the travel agency arranged a light meal for everyone, which is a formal Chinese food, but not a Beijing food. Therefore, it is necessary to understand that the restaurant will be crowded at the peak of the tourist season, so please be prepared for it. Travel precautions mainly include four aspects: safety (personal safety and property safety of tourists during travel), punctuality (emphasizing team integrity and reminding tourists of punctuality), hygiene (scenic spot hygiene, car hygiene) and weather (reminding weather changes and preventing colds). As your travel experience increases, you can also add some things that you think tourists should pay attention to in your welcome speech. Regarding the form of welcome words, it is suggested to adopt the form of dialogue or question and answer, which will eliminate the rigid image of tour guides in books and get to know the actual situation of tourists by the way. After you finish the welcome speech, you should have a preliminary understanding of the composition, occupation and income of the team. Farewell speeches include reviewing the tourism process, thanking the tourists for their cooperation and understanding on behalf of the tour guide service group, soliciting their suggestions and opinions, and sending them good wishes. Farewell words are icing on the cake. The previous trip was very smooth. A wonderful farewell speech can push the tourists' mood to a climax, but if there are many unpleasantness before, even if the farewell speech is wonderful, it will not help. 5. Organize activities and adjust the atmosphere during the group tour. Of course, the most exciting part of the team tour is the tour in the scenic spot, but in the whole tour process, the time on the bus is generally more than that on the scenic spot. Playing a game or telling a joke is the best way to refresh a tourist when he is depressed after a lively explanation. There are many kinds of games, and tour guides can find some suitable ones to operate according to the different personalities and occupations of tourists. Joke is a very sensitive thing. In many areas, tour guides regard telling pornographic or political jokes as China. We suggest that you don't do this, which will reduce the value of your tour guide and make people feel like a grandstanding clown. I suggest you go to China to look for it, or directly extract some essence from some traditional cross talk jokes, which can also show people's cultivation. When there is traffic jam in the city, on the way back from the Great Wall, when tourists complain, it is a very wise choice to organize some activities. The promotion of land and excellent tour guides and income-generating tourism are the promotion of local economy. In many places, tourists' consumption accounts for a large part of the whole travel expenses. In this tide of market economy, it is completely reasonable for tour guides to stimulate tourists' interest in shopping with appropriate explanations and earn commissions from them. Any commodity has its cost, and the gap between the cost and the actual market price is often several times or even dozens of times. But these profits are not earned by manufacturers alone, but also by wholesalers and sellers, and the biggest expenditure is advertising fees. It is said that Coca-Cola Company spends about 50% of its total profit on advertising every year. That is to say, when we were listening to a three-way cola, an 5 yuan was taken away by the advertiser. The tour guide's publicity and explanation is equivalent to the publicity expenses. Merchants can save advertising expenses in TV newspapers and sell products. Naturally, they will give the tour guide a part of the commission as the advertising fee. In the publicity instructions, the tour guide may not be embarrassed, but he must not be tough or fraudulent, and will cheat the tourists by any means, which not only violates the professional ethics of the tour guide, but also violates the relevant industry regulations. What a tour guide should do is constantly enrich his knowledge, diligently collect all kinds of relevant information, and impress tourists with rich information and vivid language when explaining. In addition, try to make yourself interested in the tourism products explained. It's hard to introduce something you don't even like or don't believe at all. How do new tour guides choose travel agencies to ensure that they are not fooled and avoid traps? At present, the income of local travel agencies is much lower than that of group tours. China, China Youth Travel Service and other large travel agencies rarely set foot in local tourism services. Most of them are small and medium-sized travel agencies, which are inevitably mixed. Because the new tour guide has just passed the tour guide certificate, and has little social experience, plus China's job hunting psychology, it is easy to find a club. There are many traps for travel agencies: asking for a high deposit and maliciously defaulting on tour fees. The former means that the travel agency agrees to transfer the documents to the travel agency, but the premise is to pay a high-quality deposit and not give any documents, which can be prevented. Ask the amount of the deposit in advance and ask for a receipt. The deposit of general travel agencies is maintained at around1000-2,000 yuan. The latter is a terrible trap, and even many old tour guides often fall for it. They are mainly tour guides who advance the ticket money for the team during the tour, but they fail to return the tour money on time after the tour (without complaint) and use the tour guide's money for other investments. This is an act similar to fraud. However, because many tour guides are afraid that travel agencies will not send tours, the more tour fees are owed, and many tour guides will be owed tens of thousands of yuan by travel agencies within a year or two. Recently, the Tour Guide Habitat Forum is still organizing tour guides in Beijing to ask for tour fees owed by travel agencies, which shows universality. There are two main points to prevent being detained: first, before going to a travel agency, learn about the reputation of the agency from peers or predecessors. If it is the kind with poor reputation, you should pay attention; Second, take one or two tour groups to the club first. If the club pays its bills at the appointed time and keeps its credit, it can continue to travel in the club. If the staff in the club delay for various reasons, they will immediately stop leading the tour group for the club and concentrate on recovering the money of the tour group. There is no sign of reimbursement for a certain period of time. Tour guides should resolutely take up legal weapons to safeguard their legitimate rights and interests, and take practical actions to maintain a good working environment for tour guides. Well, being a modest and versatile tour guide is a promising job, but statistically speaking, the average working life of a tour guide is three to four years, and many tour guides switch to other jobs after one or two years in the business, probably because income and expenditure are not proportional; Excessive physical fatigue in peak season; There are many reasons, such as often being wronged, so I won't go into them one by one. Therefore, the industry joked that in the second year of work, you will already be an old tour guide. At that time, you may have a new tour guide to study with your group. And your income has been greatly improved compared with the first year. At this time, many tour guides began to enter a stage of complacency and lack of progress. When you speak, you lose your former modesty and become more self-boasting and boasting; I gave up my efforts to continue studying and improve, and entered a dissolute life. There are also many tour guides who are infected with the most popular common fault in the industry-bragging, that is, introducing their "achievements" in tour groups to their peers regardless of occasions and places, and even calling China on the bus to say that no one is watching. Not to mention these behaviors make many peers sneer, but how bad the influence of society on the public is, tour guides should strive to maintain a good public opinion environment for their own careers. A true tour guide should not give up learning under any circumstances, let alone his modest attitude. Attitude is everything. Tour guides are human beings, but they should be modest, prudent and versatile.