How to solve cross-border e-commerce logistics and which ones are better to find?

Now there are more and more cross-border e-commerce foreign trade sellers. Whenever you start a business and have an order, the first thing to consider is how to choose express logistics to send the goods abroad. Generally speaking, small sellers can choose international small parcels and other channels as long as they can deliver goods through the platform. But now big sellers or sellers of independent platforms need to optimize logistics costs, consider customer experience, integrate logistics resources and explore new logistics forms, so we must first understand what kinds of international logistics modes a cross-border e-commerce has?

Parcel post mode

Postal network basically covers the whole world, which is wider than any other logistics channel. This is mainly due to the Universal Postal Union and Kahala Postal Organization (KPG). The Universal Postal Union (UPU) is a specialized agency responsible for international postal affairs under the United Nations. It has adopted some conventions and regulations to improve international postal services and develop international postal cooperation. Due to the large number of members of the Universal Postal Union, the development of postal systems among member countries is uneven, and it is difficult to promote in-depth postal cooperation among member countries. So in 2002, the postal departments of six countries and regions with relatively developed postal systems (China, the United States, Japan, Australia, South Korea and Hong Kong) held a postal CEO summit in the United States, and established the Kahala Postal Organization. Later, Spain and Britain joined in. The Kahala Organization requires all member countries to meet 98% quality standards in delivery time. If the goods are not delivered to the consignee on the specified date, the operator responsible for delivery will pay the customer 100% of the price of the goods. These strict requirements urge member countries to deepen cooperation and strive to improve service levels. For example, a parcel sent from China to the United States can generally arrive within 15 days. According to incomplete statistics, 70% of the parcels exported by cross-border e-commerce in China are delivered through the postal system, of which China Post accounts for about 50%. Other postal services used by sellers in China include Hongkong Post and Singapore Post. Lianyiyi focuses on cross-border e-commerce logistics supply chain services and is the only enterprise that integrates global postal channels.

International express delivery mode

Refers to the four major commercial express delivery giants, namely DHL, TNT, FEDEX and UPS. These international couriers bring excellent logistics experience to overseas users who buy China products online through self-built global network, powerful IT system and localized services all over the world. For example, a parcel sent by UPS to the United States can arrive within 48 hours at the earliest. However, excellent service comes with high price. Generally, China Merchants will only use international commercial express delivery when customers have strong requirements for timeliness. The following is a comparison of the four giants:

Domestic express delivery mode

Domestic express mainly refers to EMS, SF Express and "four links and one arrival". In terms of cross-border logistics, the layout of "four links and one access" in Shentong Tong Yuan was earlier, but it has only recently begun to expand. For example, Shentong in the United States was launched in March 20 14, and the cooperation between Tong Yuan and CJ Koryo Express started in April 20 14, while Zhongtong, Huitong and Dayun just started their cross-border logistics business. SF's international business is more mature. At present, it has opened express delivery services to the United States, Australia, South Korea, Japan, Singapore, Malaysia, Thailand, Vietnam and other countries. Express mail to Asian countries can be delivered in 2-3 days. In domestic express delivery, the international business of EMS is the most perfect. Relying on postal channels, EMS can directly reach more than 60 countries around the world, and its cost is lower than that of the four major express delivery giants. China has a strong customs clearance ability, which takes 2-3 days to Asian countries and 5-7 days to Europe and America.

Dedicated line logistics mode

Cross-border dedicated line logistics is generally transported abroad by air cabin, and then delivered to the destination country through cooperative companies. The advantage of special line logistics is that it can concentrate a large number of goods to a specific country or region and reduce costs through scale effect. So its price is generally lower than that of commercial express delivery. In terms of timeliness, special line logistics is slightly slower than commercial express delivery, but much faster than postal parcels. The most common special logistics products on the market are American special line, European special line, Australian special line and Russian special line. And many logistics companies have also launched special lines in the Middle East, South America and South Africa.

Overseas storage mode

Overseas warehousing service refers to the one-stop control and management service for sellers to store, sort, package and deliver goods at the sales destination. To be exact, overseas warehousing should include three parts: head-end transportation, warehousing management and local distribution.

First stop transportation: China Merchants will transport the goods to overseas warehouses by sea, air, land or combined transport.

Warehousing management: China Merchants operates overseas warehousing goods remotely through the logistics information system and manages the inventory in real time.

Local delivery: Overseas storage centers deliver goods to customers by local post or express delivery according to the order information.

The above five modes basically cover the current logistics modes and characteristics of cross-border e-commerce, but there are also some "alternatives". For example, Belgium Post, although it belongs to the postal parcel mode, is positioned as a high-quality seller, and its products and services far exceed other postal products.

For sellers of cross-border e-commerce, first of all, we should choose the appropriate logistics mode according to the characteristics of the products sold (size, safety, customs clearance convenience, etc.). ). For example, bulky products (such as furniture) are not suitable for postal parcel channels and are more suitable for overseas warehouse mode; Secondly, we should use different logistics methods flexibly in the off-season, such as using China Post to reduce logistics costs in the off-season, and using Hongkong Post, Singapore Post and even Belgian Post in the peak season or during large-scale promotional activities to ensure timeliness; Finally, before the sale, it is necessary to clearly list the characteristics of different logistics methods to buyers, provide them with diversified logistics options, and let them choose logistics methods according to actual needs.