1, formulate product management system and scheme;
2. Plan the development direction of products and define the long-term competitive strategy of products;
3. Participate in the preparation of annual marketing plan and budget of the enterprise;
4. Conduct market research, research and analyze the development of related industries, and put forward the product rectification plan;
5. Manage the whole process of product development, pricing and listing, supervise product development and deal with product problems;
6. Manage product brand and product cost;
7, responsible for organizing the product management department to complete the functional design and implementation of enterprise products;
8. Take project management responsibilities related to product projects, and take full responsibility for the completion schedule and quality;
9. Improve products or reduce costs to enhance product value;
10, accurately grasp the market, and provide product definitions, reasonable prices and effective market suggestions that meet customer needs;
1 1. Effectively promote the implementation of the project and grasp the key points of the project;
12, put forward constructive opinions on the long-term development strategy of products, and provide corresponding suggestions for discussing strategic decisions with enterprise decision makers;
13, assist enterprise leaders to determine product prices, and timely put forward suggestions and plans for adjusting prices according to market changes;
14, responsible for liaison and coordination with relevant departments (sales, manufacturing, research and development, etc. );
15. Complete other tasks assigned by leaders.