The prologue of advertising business
Direct opening method
Shop assistant: Hello, Miss Zhu/Sir? I'm Li Ming, a medical consultant of Mo Company. I disturb your work/rest. Our company is doing market research. Can you do me a favor?
Guest Zhu: It doesn't matter. What is this?
? Customers may also answer: I am busy, or in a meeting, or refuse for other reasons.
The salesman must interface immediately: I'll call you back in an hour, thank you for your support. Then, the salesman should take the initiative to hang up!
When you make a phone call an hour later, you must create a familiar atmosphere and shorten the sense of distance: Miss Zhu/Mr. Hello, my name is Li. You told me to call 1 hour later? )
Opening remarks of advertising business II
Similar excuse opening method
For example:
Shop assistant: Miss Zhu/Mr Zhu, I'm Li Ming, a consultant of XXX Company. We haven't met before, but can I talk to you for a moment?
Guest Zhu: Yes, what is it?
? Customers may also answer: I am busy, or in a meeting, or refuse for other reasons.
The salesman must answer immediately: I'll call you back in an hour, thank you. Then, the salesman should take the initiative to hang up!
When you make a phone call an hour later, you must create a familiar atmosphere and shorten the sense of distance: Miss Zhu/Mr. Hello, my name is Li. You told me to call 1 hour later? )
Opening remarks of advertising business 3
Others introduce the opening method.
Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. Your good friend Wang Hua is a loyal user of our company. He suggested that I call you. He thinks our products also meet your needs.
Guest Zhu:? Why don't I listen to him?
Shop assistant: Really? I'm really sorry. I guess Mr. Wang hasn't come recently for other reasons. Let me introduce him to you. Look, I'm in a hurry to make a phone call.
Guest Zhu: It doesn't matter.
Shop assistant: I'm sorry about that. Shall I give you a brief introduction of our products?
Telemarketing prologue 4: self-reported prologue method
Shop assistant: Hello, Miss Zhu/Mr Zhu, I'm Li Ming, a medical consultant of a company. However, this is a sales call. I don't think you will hang up right away!
Customer Zhu: Selling products, cheating. I hate salesmen!
Customers may also answer: What products are you going to promote?
If so, you can directly intervene in the product introduction stage)
Salesman: Then I really have to be careful not to let you add another annoying person, hehe.
Guest Zhu: Hehe, the young man is very humorous. What products are you going to sell? Tell me about it.
Salesman: Well, our company's medical expert group is doing a market survey on xxx recently. What do you think of our products?
Telemarketing prologue 5: deliberately picking the fault of prologue
Shop assistant: Hello, Miss Zhu/Mr Zhu. I'm Li Ming, a medical consultant in a company. How have you been recently? Do you still remember me
Guest Zhu: Fine, and you? !
Salesman: Well, our company mainly sells sheep xx products. You called us to buy them six months ago, and we provided you with some trial products. I'm calling you this time to ask if you have any valuable opinions and suggestions on our products.
Guest Zhu: You have the wrong number. I didn't use your products.
Shop assistant: No way. Is it because my client's return visit file records are wrong? Excuse me, may I ask what brand of beauty products you are using at present?