However, there are always some "dark horses" appearing from time to time, and some are sailing against the current, becoming the "dark horse of sales" in the automobile market from a new brand unknown to the world. Quot, this is due to the strong background of making cars and the strength of software and hardware, and our protagonist Jietu Automobile today is such a car company worth talking about.
"User-centered &; Quot This is the enterprise concept of Jietu Automobile, a brand-new car-making brand established on 20 18, which is different from the practice of "store quantity" of other new brands. Jetway has always adhered to and deeply cultivated the "travel" market segment, and is also committed to providing consumers with higher quality products and services.
Less than two years after its birth, it built an industry express train with "1August, sales of 200,000 vehicles and 300,000 fans" at an amazing speed. What makes Jiewei, a new automobile brand, rise rapidly? This time, we came to the Henan Smart Factory under Chery Jietu Automobile, and walked into the factory activities through a "technological ingenuity" to see Chery Jietu's Excellence in automobile manufacturing standards and production technology.
High standards lead to high quality.
Through this close visit to the factory, we found that the reason why Jietu can create the industry-famous "express speed" is more related to its high-quality, intelligent production mode, management system and product testing. Under the background of the integration of Industry 4.0, industrialization and modernization, intelligent manufacturing and smart factories have become the inevitable trend of the future development of the automobile industry, and Gateway is obviously aware of this.
According to the actual visit, Chery Henan Intelligent Manufacturing Base, the birthplace of Jietu series products, is a modern intelligent factory with three attributes of intelligent factory, customized factory and green factory, and seven characteristics of automation, informationization, intelligence, customization, flexibility, modularization and greening. Covers stamping, welding, painting, assembly, inspection, logistics, IT and other vehicle production processes. It is this complete production system that lays a solid foundation for the quality of Jietu products.
You know, Jietu, which was born less than two years ago, now has many excellent SUV models such as X70, X70S, X70 Coupe, X90 and X95. These are rare in the industry, and the speed of new products coming to market is impressive.
Walking into the factory, we saw that Chery Jietu Henan Intelligent Factory has realized comprehensive intelligent production. In the whole production process of stamping, welding, painting and assembly workshop, 100% automation of core processes such as stamping, welding, curling, internal and external painting, and glue spraying on the bottom plate can be realized. Using artificial intelligence technology, robots in some key processes make their own decisions, which ensures the consistency and accuracy of every process link from stamping, welding, painting to assembly. It is also thanks to the improvement of technology and strict control of every link that high-quality express vehicles can be bought today.
Going deep into the welding workshop, we know that Jietu Automobile has fully realized the automation of welding, all using robot welding, which has opened up a flexible production mode, thus ensuring high-precision product quality;
German automatic spraying robot is used in the painting workshop, which can accurately identify the position and width of structural adhesive on the car body through image recognition technology, and automatically give an alarm when problems are found, which can eliminate faults in the first time, truly realize intelligent digitalization, save labor costs and ensure the reliability of product details.
The assembly workshop has a complete vehicle inspection system, and the four-wheel aligner uses the laser with the largest number of beams in the world for inspection, which is much higher than the industry average, effectively ensuring that the product 100% is inspected and 100% is qualified. We cannot help asking, what is high quality? Only models born under strict and high standards can be called high quality. The so-called "study hard in a cold window 12 years, once the first" is precisely because of this tireless and good car-making mentality that Jietu Automobile has created the current "fast speed", and the bitterness behind it is naturally beyond your understanding.
It is not enough to have high quality, but also to "pay attention to both software and hardware"
According to UTV, in order to build a smart factory, Chery Henan Intelligent Manufacturing Base has fully guaranteed the hardware and software of the production line. Through the deep integration of automation and informatization, smart factories can integrate equipment, quality, production and customer information in all directions, and can also push all kinds of management data to mobile apps, so that they can enjoy production process information, which undoubtedly dispels users' purchase concerns.
You know, what consumers are most worried about when buying a car is that manufacturers cut corners in some invisible places. On the one hand, this is an unconscionable practice, on the other hand, it is also a disregard for the safety of consumers' lives. Therefore, young gateway must give consumers the best experience in this respect.
In addition, we also know that thanks to the integration of high intelligence and information technology, Jiewei Fit will realize customized chemical plants in the future, which can meet the individual needs of users. After watching the factory production, users can book cars on the spot, fully ensuring that every car of users is what they really want. Of course, you can also check the vehicle production status and logistics process at any time through the mobile APP to truly realize customized production.
Take the newly listed X70 Coupe at the end of April this year as an example. Take the lead in opening a unique personalized customization journey for users. Brother Shi gave the car a simple test drive that day. Satisfied with seeing, driving and using, we fully felt Jietu's sincerity to this car.
Tu X95 interior
Finally, in terms of hardware, Jietu Automobile has made a lot of efforts around energy saving, emission reduction and environmental protection. First, invest 450 million yuan to establish the world's most advanced zeolite runner exhaust gas treatment equipment, and the overall VOC emission reduction has reached the world-class level.
Secondly, photovoltaic power generation and wind power generation projects have been built, with an annual power generation of about 23.5MW, which greatly saves energy;
Third, in terms of green products, the intelligent manufacturing base plans to introduce a number of new energy products to the market in the future, and actively respond to the call of the country's "green mountain area". At this point, I have to say that the streetcar is really good.
Behind the powerful software and hardware, it is inseparable from the support of world-class supply chain and partners.
Seeing this, we can easily find that if we want to have high-quality products, we can't do without a high-standard and excellent supply chain system and its partners. After all, this is an era of economic globalization, and all countries are saving each other, and the automobile field is no exception.
If you know the suppliers of Gateway, you will know that the world's top suppliers such as Valeo, Bosch and Iflytek are all "escorting" Gateway, which undoubtedly meets the rigid demand of product quality. Of course, such resource allocation is inseparable from the support of Chery Group in many aspects. The so-called "leaning against a big tree to enjoy the cool" is also very appropriate for Jietu Automobile.
High standards, high quality, hard work, but also show that "Ren Jie" strives for perfection.
Adhering to the customer-centered manufacturing concept and inheriting the craftsman spirit, Chery Jietu Henan Intelligent Manufacturing Base also has international quality inspection standards and established a high-standard quality management system that is almost harsh.
In the practice of new cars before leaving the factory, the whole vehicle covers four major processes, namely, full-process inspection, eight major quality inspections, 1 160 inspection and 49 1 special verification. That's not enough. Even after the vehicle is off the assembly line, it still needs to pass the road driving quality inspection. Only by repeatedly testing under various road conditions such as expressway, bumpy road surface, twisted road surface, pebble road surface and steel cable road surface can the final delivery be guaranteed and the quality control of 100% be guaranteed. From this serious and meticulous attitude, we can see why Jiewei can achieve a considerable sales volume of 200,000 vehicles in just 65,438+08 months. To put it bluntly, it is because people build cars wholeheartedly and always adhere to the concept of user-centered, and naturally half the battle is won.
Written at the end: The two-day trip to Jietu Henan Smart Factory will soon end. Facing a brand-new car brand, to be honest, I really didn't expect it before I came to the factory. It was not until I saw advanced and intelligent sophisticated equipment and felt the uniform clothes and excellent mental outlook of factory workers that I suddenly discovered that other people's cars sold well for a reason.
Always take customers as the center, put product quality first, and finally try our best to serve and maintain new and old car owners, so that customers can have a good experience before and after buying a car. It is the extreme consideration of these details that makes Jietu have the admiration of the world's "express speed". Therefore, we have to admit that we earned every point of Jietu, and the essence of "dark horse" is deserved.
Million car purchase subsidy