How to get the company name?

First, how to name a company without the same name \x0d\ is a headache for investors, and sometimes more than a dozen names can't pass the industrial and commercial barrier. Because the registration data of Wuhan company is large, some people have approved the name but have not registered, so we remind you to use more than three words as the font size when approving the name, and there must be more than one \x0d\ to avoid duplicate names, which will be rejected and tossed back and forth, delaying the registration time and work efficiency. (If your font size is homophonic with other enterprises, it also belongs to the same name. Try to avoid this situation. ) \x0d\ I suggest friends that the font size of the two words is not failing, but the probability is very small (almost only 1% passing probability). The registration staff of the Administration for Industry and Commerce have to examine and approve a large number of names every day. If you look at the prefix of the two words, it will be less troublesome:) \x0d\ Naming method: Wuhan (Hubei)+font size+industry+Co., Ltd. \x0d\ x0d \ III. Naming the company-a good enterprise name is wealth. It is also very important for business operators to give \x0d\ products a good name. Good name, everyone likes it, and consumers are easy to remember. In addition, other production and operation links have also been completed, and the products are popular and will soon become brands. Therefore, it is not an exaggeration to say that "names are also productive forces". \x0d\ Although the company name (trade name) is only a combination of several Chinese characters, it shows more than the inherent meaning of several Chinese characters. As an enterprise logo, \x0d\ stores information such as enterprise credit and market competitiveness of products. This makes it a carrier of goodwill and has property value. It also reflects the cultural taste of the enterprise, the cultural mentality and business pursuit of a specific era, a specific region and a specific group, and has potential cultural value. A company name with \x0d\ high generalization, strong attraction and potential cultural value will have an impact on people's visual stimulation and psychology. A company name with unique design, easy to read and remember, artistic and vivid can quickly capture the public's vision, arouse their strong interest and rich imagination, and leave a deep impression on them. Excellent company name has a great influence on establishing a good image of the enterprise and is an important intangible asset of the enterprise. \x0d\ Some people think that naming is insignificant compared with the investment in equipment and hardware such as technical equipment. However, countless lessons in market reality tell us that this seemingly insignificant link is often the key investment of intangible assets, which not only has a rate of return far exceeding expectations, but also affects the market value of tangible assets to a certain extent. Scientific and reasonable naming will make the overall investment of enterprises play the ultimate effect. Look at well-known trademarks, such as Haier, Red Heart K, Wahaha, Robust, Exxon, Sony, Acer and other good brands, all benefit from attaching great importance to naming this investment link. Successful large enterprises in the world attach great importance to the investment link of renaming \x0d\. For example, an American oil company invited experts from all walks of life to inspect 55 countries and regions in order to design a name that conforms to the customs and laws and regulations of various countries around the world. It lasted six years and cost more than $654.38 billion. Finally, a trademark was selected from the more than 654.38 million trademarks designed, which is the famous Exxon. Other names, such as "Sony" and "Acer", are also huge investments, and of course, the final return is quite rich. \x0d\ However, at present, many domestic enterprises lack such investment awareness in brand design. At least, in their \x0d\, the concept of "name is also productivity" is still missing. They often treat it by slapping their heads or even drawing lots, which brings negative effects to the development of enterprises. Because \x0d\ has not seriously studied the science of naming products and enterprises, many domestic brands lack characteristics, individuality and even the same names. Therefore, the larger the scale of enterprise \x0d\ development, the more problems exposed by the original naming investment. Take Guangdong as an example, there was a saying: "Cotton trees blossom everywhere, the Pearl River flows to the local area \x0d\, Wuyang runs all over the street, pandas blossom everywhere, triangles fly all over the sky, diamonds are scattered everywhere, Yangcheng blooms everywhere, and Guangdong's ears are harvested at the bottom. This is an accurate description of the phenomenon of the same name. In fact, there are many such phenomena in other places, such as Three Gorges, Sanmen X0d Gorge, Mount Tai and Huangshan Mountain. This phenomenon is really time to change. \x0d\ (2), the name is the intangible assets of the enterprise. Generally speaking, the name of a company or enterprise is different from the names of factories, machines, equipment and other items, which can be used to produce and process products. It is also different from the commodities sold in the market that can participate in circulation. That is, the name of a company or enterprise is not a tangible thing that directly creates value \x0d\ earns profits. \x0d\ However, the name of a company or enterprise can indirectly create value. Sometimes, the value it creates is even greater than that created by factories, machinery and equipment, and even tangible assets. In today's world, there are by no means a few valuable enterprise names. For example, Coca-Cola, IBM, Nestle and Motorola are all companies worth billions and tens of billions of dollars. The name of a good company or enterprise \x0d\ belongs to the intangible assets of the enterprise. Although its value can be roughly evaluated by tangible figures, it is impossible for someone to buy it out. Specifically, the reason why a company or enterprise name is an intangible asset of an enterprise is as follows: \x0d\ 1. The name of a company or enterprise is a passport for enterprises to participate in the market. In modern society, whether manufacturers or sellers want to enter the market and participate in various activities of market transactions, they must occupy a certain venue and give it a name. \x0d\ Name is the support of an enterprise. Without a name, an enterprise can't be a real enterprise and can't make money. \x0d\ "Wang Er Barbecue Shop", "Changyu Tea House" and "Lisi Snack Bar" are vulgar names, but they are better than no names. The market \x0d\ requires companies and enterprises to have names, and consumers also require companies or enterprises to have names. People can't always say "go to this home" and "go to that home" when shopping. In addition, people also like to go to companies or enterprises with loud and pleasant names, which can give people a sense of enjoyment and satisfaction. Therefore, which company has a good name can better go to the market and participate in market activities. \x0d\ 2。 The name of a company or enterprise is the carrier of the identity of the boss and the strength of the enterprise. \x0d\ In business activities, the name of a company or enterprise represents the worth of the boss and reflects the strength of the enterprise. \x0d\ No matter how casual and simple, the boss of a famous enterprise will never be looked down upon. Because the name of an enterprise or company \x0d\ itself can explain everything, which determines people's evaluation of the boss's worth and enterprise strength. It is precisely because of this that unknown business owners always try their best to associate their company names with well-known enterprises, or simply take refuge in the names of those enterprises. This is a good way to improve social status and show strength. The purpose of doing this is, of course, to better engage in business transactions and realize \x0d\ own business purposes. \x0d\ 3。 The name of a company or enterprise is the spokesman of the corporate image. The quality of corporate image has a very important impact on the business activities of enterprises. \x0d\ There are many factors that can represent the corporate image and help the enterprise to create a good image. For example, product quality, service status, and \x0d\ attention to social welfare. Besides these, the name of the company or enterprise is also one of the most important factors. The reason why the name of a company or enterprise can \x0d\ become the spokesperson of corporate image is that corporate image comes from people's impressions, and people's impressions of the company or enterprise name are the first and initial part of their impressions of the enterprise. \x0d\ A company or enterprise has a good name. Even if people have just heard of it but have never been there or dealt with it, they will still have a good impression, and then they will have the idea of seeing and dealing with it. On the other hand, if a company or enterprise has a bad name, people will feel disgusted and rejected. \x0d\ (3), the name is \x0d\ 1, and the company name is the condensation of corporate culture. The name of a company or enterprise is a very important part of corporate culture. It can be said that the existence and quality of corporate culture can be judged by its name to a great extent. For example, the name "Tongrentang" is a typical example. It can not only make customers feel good, but also make employees cohesive, giving people a good feeling of "colleagues" and "brothers all over the world". \x0d\ 2。 The name of a company or enterprise is a symbol of products and services. In daily life, we often hear some people proudly say, "x0d" My coat is made in XXX factory. "I use the mobile phone of XX company." "The water heater in our house belongs to XX Company. "People who say such things are likely to be showing off. And they want to show off, because their so-called "××" has something to show off and the value of \x0d\ to show off. It is not difficult to see that the name of a company or enterprise has become a symbol of products and services. 3. The name of the company or enterprise determines the visibility \x0d\ reputation of the enterprise. The popularity of an enterprise, whether it can be praised and praised by people, also depends on the quality of its name. For example, a beauty salon named \x0d\ Beautiful Moon Face \ will spread quickly and widely, and get favorable comments from customers. Its popularity \x0d\ reputation will increase rapidly. On the other hand, it is unacceptable for anyone to name a beauty salon "autumn water in cold weather" or "skin repair hall". \x0d\ If a company or enterprise wants to improve its popularity and reputation, it should not only make people willing to listen to its name and spread it, but also make people feel beautiful and associate it with beautiful things. \x0d\ IV。 How to give a good name to the company? \x0d\ A good corporate name can leave a deep memory and a good impression on people, and has the characteristics of easy to remember, read, grasp, clear and catchy rhyme and easy to write. If it is difficult to identify the company or brand name, long and difficult words are not conducive to writing and memory, which often makes people feel primitive and contradictory, hindering the public's impression. \x0d\ has unique and novel characteristics, and is not easy to be vulgar and confused with the names of the same products in the same industry. For example, confusion can easily lead to ambiguity, aiming at the psychological needs of major consumers and groups, men and women, old and young, culture and consumption motives. People pursue happiness, beauty \x0d\ curiosity. At this time, the basic characteristics of human beings, a lasting name, are the first to have. \x0d\ The necessary conditions for marketing are: 1. A name that is loud, smooth, easy to remember and understand; The second is advertising; The third is business strategy; Fourth, excellent technology \x0d\ product quality. \x0d\\x0d\ V. Naming small companies-naming from different angles \x0d\ If you choose different angles, you can have different naming methods for shops and businesses. \x0d\ 1。 Named from the consumer's point of view \x0d\ The traditional way of naming shops is mostly named from the operator's point of view, that is, according to the needs of operators, choose their favorite names. \x0d\ This naming method has been abandoned by many people now. Because although it can meet and meet the needs of operators, it may not meet and meet the needs of customers, and even make customers feel disgusted. \x0d\ \x0d\ Nowadays, naming from the customer's point of view has become the first choice of many businesses and enterprises. \x0d\ This naming idea requires that the name should meet the needs of customers, make them feel good and get certain psychological satisfaction. \x0d\ such as "timely rain, convenience supermarket", "benefiting the people", "Wumart" and so on.