Mode of operation
Vertical b2b, direct industry b2b
Vertical B2B can be divided into two directions, namely, upstream and downstream. Manufacturers or commercial retailers can form a supply relationship with upstream suppliers. For example, Dell Computer Company cooperates with upstream chip and motherboard manufacturers in this way. Manufacturers can form sales relationships with downstream distributors, such as transactions between Cisco and its distributors.
Horizontal B2B
This trading model is horizontal B2B, which concentrates similar trading processes in various industries in one place and provides a trading opportunity for buyers and suppliers of enterprises.
B2B is only the beginning for enterprises to realize e-commerce, and its application will continue to develop and improve to meet the needs of enterprises in various industries.
Self-built B2B
The self-built B2B model of leading enterprises in the industry is an industry e-commerce platform based on their own information construction level and with their own product supply chain as the core. Leading enterprises in the industry connect the whole industrial chain in series through their own e-commerce platform, and upstream and downstream enterprises in the supply chain realize information, communication and transaction through this platform. However, this kind of e-commerce platform is too closed and lacks deep integration of the industrial chain.
Related industry
B2B mode in related industries is a cross-industry e-commerce platform established by related industries in order to improve the breadth and accuracy of information on e-commerce trading platforms and integrate comprehensive B2B mode and vertical B2B mode.
Extended data:
Limitations of B2B
The traditional B2B e-commerce in China provides a new advertising medium for Chinese enterprises, which facilitates enterprises to match information, expands the sales path of enterprises, and has played a positive role in the development of Chinese enterprises in the past decade. However, because it only stays in the role of information matching, this positive significance will fade with the development of the Internet, because with the development of the Internet, various network channels are more and more developed, and there are more and more ways to obtain information.
In order to get a higher level of promotion, B2B e-commerce must break through the situation of information matching and really move transactions online.
The emergence of B2Q model is a revolution of B2B market in China. B2Q is a new e-commerce transaction mode put forward by Wanshanghui on the basis of repeatedly studying the characteristics of enterprise procurement.
References:
B2B Mode _ Baidu Encyclopedia