2022 pharmacy work plan template 1
First, the current pharmaceutical market analysis:
At present, the domestic sales network has been basically built, but because the retail price is too low, 18.00 yuan/box, the average selling price is1.74 yuan, and the total price of goods is 3-3.60 yuan, equivalent to 19-23 deduction, and the retail price in some areas is/kloc-0. Because it is a new brand, it needs a lot of development work, which is equivalent to a small profit margin of a unit box.
I have communicated with the salesman a lot, and the salesman lacks trust in the company. The main reason is that the company's management is simple on the surface and complicated in practice, coupled with the feelings of regional managers, improper communication wording and other related factors, resulting in psychological pressure. They are afraid of new market segmentation after investment, or the market is out of control, leading to the occurrence of commodity snapping and fleeing. Unwilling to enter the market will turn into emotional sales. In fact, due to low profits, this situation may continue until.
If the market division is forced, because the company does not make the necessary investment, there is no support of wages and expenses, and because the current products are single and the profits are small, the sales staff are not dependent on the company, and the sales representatives are not unfaithful to the company, which will inevitably lead to confusion in market competition. Malicious competition can not only expand the market, but also shrink it.
Second, the analysis of marketing means:
All commercial activities should have a unified marketing model, instead of letting themselves drift and relying on the subjective initiative of agents to grasp and operate the market. Considering the comprehensive factors such as product price positioning, product use positioning and competition analysis of similar products, it is even more impossible to expect salespeople to replace a product with high profit margin in a single box. Actually, it's the same. Before I came to the company, I put forward the network construction and management with 0tc and rural market as the target market and conference marketing as the mainstay. According to the salesman's consciousness, the company can only let the market develop naturally and lose the initiative.
Third, the company's support analysis:
So far, the company's market support work is basically zero, and in the process of market development of all new products, there is no enterprise that does not make appropriate market investment. Because the current pharmaceutical market is relatively transparent and the market development cost is increasing gradually, sales representatives should consider the output return rate of capital investment while considering risks. If the same input-output ratio is too different, the loyalty of the representative is too low. Successful enterprises will undoubtedly provide necessary support and input in the early stage of new products entering the market.
Fourth, management analysis:
New salesmen and most salesmen have great doubts about the management of the company. Almost everyone feels that the enterprise has no strength, no basic management process of Sino-foreign joint ventures, and even feels a lack of trust and security.
One of the three elements of enterprise development is the full play of human capital, the absolute unity of organizational behavior, the attraction and absolute cohesion of corporate culture to employees.
The absolute fairness and justice of management, the processing speed of information feedback, and the sound mechanism of ability. At present, companies basically rely on subjective assumptions to deal with management problems.
2022 pharmacy work plan template 2
I. Work objectives
Conscientiously implement the spirit of the Drug Administration Law, the Special Provisions of the State Council on Strengthening the Safety Supervision and Management of Food and Other Products, the Regulations for the Implementation of the Drug Administration Law of People's Republic of China (PRC), the Measures for the Supervision and Management of Drug Circulation, the Notice on Strengthening the Supervision of Drug Retail Business and the Notice on Carrying out Special Inspection of Drug Retail Enterprises in the City (Document No.496 of the US Food and Drug Administration), strengthen the daily supervision of drug retail enterprises, and seriously investigate and deal with all kinds of illegal acts.
Second, the scope and object of inspection
All drug retail enterprises in the region.
Three, the focus of the inspection content, methods and treatment opinions
A special inspection was carried out on the personnel qualification, drug procurement, acceptance, display, storage and sales of drug retail enterprises in the whole region, focusing on the implementation of prescription drug sales, the classification and placement of prescription drugs and over-the-counter drugs, the standardization of Chinese patent medicine labeling, the implementation of prescription comment system and the pharmacists in stores.
1. It is strictly forbidden for pharmaceutical retail enterprises to rent or transfer the counter in any form. Drug suppliers are prohibited from entering drug retail enterprises to sell or selling their products in any form. Unofficial sales personnel of this drugstore retail enterprise shall not sell drugs in the store, and shall not engage in drug publicity or promotion activities. In violation of the provisions, according to the "Drug Administration Law" eighty-second.
2 pharmaceutical retail enterprises must purchase goods from legal pharmaceutical production and wholesale enterprises. Check whether the purchase channels are legal, and whether there are illegal channels such as "affiliated" or "ticket-connected" individuals (or unlicensed units) to buy drugs. Those who purchase goods from illegal channels shall be investigated and dealt with in accordance with the provisions of Article 80 of the Drug Administration Law.
3. When purchasing drugs, pharmaceutical retail enterprises must obtain, check and save the relevant certificates, materials and sales vouchers of suppliers (the sales vouchers should be issued with the supplier's name, drug name, manufacturer, batch number, quantity and price, etc.). ).)。 If it is found that the supplier's relevant certificates, materials and sales vouchers are not checked and retained according to the regulations, it shall be investigated and dealt with according to Article 30 of the Measures for the Supervision and Administration of Drug Circulation; Ordered to make corrections within a time limit and given a warning; Overdue correction, punishable by a fine of five thousand yuan to twenty thousand yuan.
4. Drug retail enterprises must establish and implement the system of purchase acceptance, and carry out batch-by-batch acceptance and filing of purchased drugs according to law. Without acceptance, it shall not be displayed and sold on the counter. The purchase and sale records must indicate the generic name, dosage form, specification, batch number, expiration date, manufacturer, buyer (seller), quantity, price and purchase date (seller). Check whether the drug retail enterprises carry out batch acceptance and record of the purchased drugs according to the regulations. If there is no acceptance record of drugs displayed on the counter or stored in the warehouse, it shall be investigated and dealt with according to Article 85 of the Drug Administration Law: it shall be ordered to make corrections and given a warning; If the circumstances are serious, the Drug Business License shall be revoked.
5. Pharmaceutical retail enterprises must be equipped with corresponding pharmaceutical technicians. Pharmaceutical retail enterprises dealing in prescription drugs and Class A OTC drugs shall be equipped with licensed pharmacists or other pharmaceutical technicians certified according to law; Pharmaceutical technicians must participate in continuing education every year in accordance with the provisions of the Provincial Personnel Department and the Provincial Food and Drug Administration, and can only take up their posts after completing the required credits; Pharmaceutical commodity sales personnel, storekeepers and other personnel engaged in 16 jobs must hold professional skills certificates for specific jobs in the pharmaceutical industry. Violation of regulations. According to Article 79 of the Drug Administration Law. At the same time, the branch will clean up and re-register the medical technicians and other employees of existing pharmaceutical retail enterprises.
6 drug retail enterprises must implement the classified management system of prescription drugs and over-the-counter drugs. Check the implementation of the classified management system for prescription drugs and over-the-counter drugs, and whether the drugs are sold according to regulations; Check whether the retained prescription is consistent with the sales volume. Those who violate the law shall be investigated and punished in accordance with the provisions of the first paragraph of Article 38 of the Measures for the Supervision and Administration of Drug Circulation: they shall be ordered to make corrections and given a warning; If no correction is made within the time limit or the circumstances are serious, a fine of 1000 yuan shall be imposed.
Check whether the prescription has been reviewed and signed by the pharmacist; Whether the registered prescription drugs are consistent with the sales quantity, whether the registered contents are in compliance with the regulations and whether there are violations, they shall be investigated and dealt with according to Article 79 of the Drug Administration Law.
7. Pharmaceutical technical service personnel of pharmaceutical retail enterprises shall correctly introduce the performance, use, contraindications and precautions of drugs to consumers, and shall not exaggerate the curative effect of drugs, and shall not introduce and recommend non-drugs to consumers in the name of drugs. Drug retail enterprises dealing in prescription drugs require at least one pharmacist to be on duty. Off-the-job sales of prescription drugs shall be investigated in accordance with the provisions of the second paragraph of this article.
9. Drug retail enterprises should strictly implement the Measures for the Supervision and Administration of Drug Circulation, the Measures for the Supervision and Administration of Drug Circulation and other relevant regulations. Do not hang or publish advertisements to consumers without authorization, and do not pass off non-drugs as drugs. In violation of the provisions, handed over to the administrative department for Industry and commerce.
10. During the inspection, the relevant regulations such as Measures for Examination of Drug Advertisements, Measures for Examination of Medical Device Advertisements, Drug Administration Law and the State Council Special Provisions on Strengthening the Safety Supervision and Management of Food and Other Products were not met. Once verified, it must be dealt with according to law. If the circumstances are serious, the Regulations for the Implementation of the Drug Administration Law shall be revoked according to law.
Four. Organization and progress of work
Special inspection was conducted on July 23rd to June 3rd10. It is carried out in three stages.
1. Preparation deployment stage (July 23rd-August 27th): According to the implementation plan of the Municipal Bureau, the specific work plan is formulated in combination with the local work reality and work priorities.
2. Organization and implementation stage (July 28th-65438+1October 26th): organize inspection according to the work plan.
3. Inspection summary stage (August 27-65438+1October 3 1): Summarize the special inspection work within the jurisdiction, summarize the special inspection situation, found problems and investigation results, and report the summary materials to the Municipal Bureau Inspection Office.
2022 pharmacy work plan template 3
(1) Speed up category management.
1. Take category management as the core, clean up, eliminate and supplement varieties, improve the catalogue of operating varieties, and subdivide varieties according to categories (_ _ classification, specifying the introduction, display, sales and assessment requirements of each category). Continue to guide and supervise the introduction and sales of _ _ _ products of Cabinet Group, adjust the variety structure and supplement the product specifications.
2. Accelerate the inventory digestion of unsalable varieties. At present, the inventory is too large, so it is necessary to formulate a promotion strategy to strive for basic digestion for _ _ months.
3. Continue to improve the existing varieties. _ _ personnel continue to clean up and classify the existing commodities, constantly improve the supplement, purchase, distribute commodities, train, formulate sales measures, guide the operation of the cabinet group and purchase guarantee.
4. Plan the sales of key commodities, establish an incentive mechanism to stimulate the quantity of key commodities and improve profitability. Increase the sales proportion of _ _ commodities in each cabinet group.
5, increase the introduction of refined pieces, local miscellaneous products, medicinal liquor, Chinese medicine health food and other products, enrich the business categories.
(2) Group purchase and sales. We should change our thinking, change from a businessman to a businessman, supervise and guide all cabinet groups to complete group purchase and sales, increase contact with enterprises and institutions, and strive to fully complete the group purchase and sales task of RMB _ _ _ yuan issued by the company.
(3) Training. Strengthen the training of key commodities, especially _ _ commodities. All key commodities and new varieties must be trained, and experience exchange, sales highlights introduction, promotion policy training and other ways should be adopted to let shop assistants master product characteristics, selling points and promotion policies. Lay a foundation for increasing the number of key varieties. Multi-form training, emphasizing practice; Hierarchical training, emphasizing pharmacy; Cash rewards and punishments, heavy rewards. At the same time, I hope the company will organize 1-2 study tours to broaden our horizons.
(4) Promotion activities. We should actively strive for more promotional resources for key cabinets, new cabinets and cabinets with growth potential. Segmentation marketing system: professional service marketing, membership marketing, price marketing and weekend marketing, daily marketing, new product marketing, holiday marketing, key variety marketing, community marketing, etc. , comprehensively improve the quality of activities;
(1) Actively use manufacturers' resources to enter community publicity activities and promote community service activities; Carry out the activities of exchanging membership points for gifts to attract and stabilize members; Strive for someone to take charge of free testing activities and increase service items and levels.
(2) Planning Mid-Autumn Festival activities, National Day activities and New Year's Day activities.
(3) Innovating the way of activities, it is suggested to appropriately increase the investment in marketing expenses to expand the publicity effect.
(4) Promotion activities of key varieties. _ _ cabinets should continue to speed up the adjustment and supplement of varieties, and continue to implement low-price strategies and community activities. Continue to focus on targeted promotional activities (product satisfaction and service) of medical insurance customers, and constantly pull back lost members. _ _ Cabinets should highlight the current fashion products such as weight loss, fashion and beauty, optimize varieties, and continue to ensure the growth momentum.
(5) Basic management:
(1) To strengthen the management of goods with shelf life, it is necessary to strengthen daily management in a planned way and reduce the loss of goods.
(2) Strengthen the guiding role of sales analysis in business, focusing on monthly sales analysis, benefit analysis and variety analysis.
(3) Strengthen the application of information system, and strive to greatly improve the store's work in gift management, inventory structure management, sales analysis, performance appraisal, etc.
(4) Adhere to the price investigation team, regularly feed back market information, deal with it in time, deal with market changes, and prevent the loss of profits and the decrease of passenger flow.
2022 pharmacy work plan template 4
I. Work plan
1, work and mentality:
I agree with the professionalism of my service. Being in a bad mood does not affect my work. I am willing to serve customers with professional knowledge and reflect my self-worth.
2. Behavior and appearance:
Dress neatly, have the correct badge, have a beautiful and decent hairstyle, have a generous appearance and behave in a civilized manner, which can give customers a sense of trust.
3. Professional service and attitude:
Greet warmly, smile and use polite language skillfully. The consultation answers are professional, patient, meticulous and accurate, so as to satisfy customers.
4. selling medicine:
Selling and recommending drugs to customers is the main responsibility of shop assistants. For common diseases, sales staff should be able to guide medication.
5. Know the prescription:
Shop assistants should learn to identify, analyze and allocate prescriptions, and pay attention to compatibility taboos.
6, identify the authenticity of drugs:
Shops should learn how to use sensory recognition to identify the authenticity of drugs.
7. Be responsible for the acceptance and return of goods.
8, do a good job of drug maintenance:
Grasp the essential attributes of drugs and maintain them through different storage methods.
9. Show the count
Put the goods on the shelves, arrange the layout according to the requirements of commodity display, track the sales of stacked goods and replenish them in time.
10. Implement the company's promotion plan and check the availability of price tags and promotional posters.
1 1. Actively participate in various trainings and strive to improve their own quality.
12. Implement gsp.
Second, the workflow.
1. Before business, do a good job in environmental sanitation such as counters, shelves, commodities and floors, and the glass shall be clean, tidy and bright.
2. Prepare necessary supplies and appliances during business hours.
3. Replenishment, make up the money in the counter, check whether the goods listed in the counter are complete, and check whether there are new goods in the counter in time.
4. During the business period, the goods displayed on the counters and shelves shall be kept clean at any time, and there shall be no shortage of displayed goods or disorder in display.
5. Check whether the quantity of goods in the counter and inventory is sufficient. When it is insufficient, fill in the "shortage plan" in time and notify the replenishment to ensure that all goods are not out of stock.
6. After the goods arrive at the counter, they must be carefully checked and put on the counter in time. At the same time, they should cooperate with dealers to sort the remaining goods and stack them neatly on storage boards or shelves.
7. Be ready to serve customers at any time. When customers find that they need shopping guides and services, they should immediately go forward and provide customers with various services in a friendly and sincere manner.
8, strive to improve their management level, responsible for the price, origin, specifications and characteristics of each commodity.
9. Always keep things and the environment clean.
10. During the shift change, the successor shall inform the sales staff whether there is replenishment or not, and ensure that the handover is clear, and replenishment is not repeated.
1 1. Maintain the equipment and facilities in the store and take care of public property.
12, the shop assistant must stick to his post, and shall not take up his post or leave without reason. If something happens, he must entrust Ma Xiaoyan.
Greet warmly, smile and use polite language skillfully. The consultation answers are professional, patient, meticulous and accurate, so as to satisfy customers.
4. selling medicine:
Selling and recommending drugs to customers is the main responsibility of shop assistants. For common diseases, sales staff should be able to guide medication.
5. Know the prescription:
Shop assistants should learn to identify, analyze and allocate prescriptions, and pay attention to compatibility taboos.
6. Identify the authenticity of drugs:
Shops should learn how to use sensory recognition to identify the authenticity of drugs.
7. Be responsible for the acceptance and return of goods.
8, do a good job of drug maintenance:
Grasp the essential attributes of drugs and maintain them through different storage methods.
9. Show the count
Put the goods on the shelves, arrange the layout according to the requirements of commodity display, track the sales of stacked goods and replenish them in time.
10. Implement the company's promotion plan and check the availability of price tags and promotional posters.
1 1. Actively participate in various trainings and strive to improve their own quality.
12. Implement gsp.
Third, the workflow.
1. Before business, do a good job in environmental sanitation such as counters, shelves, commodities and floors, and the glass shall be clean, tidy and bright.
2. Prepare necessary supplies and appliances during business hours.
3. Replenishment, make up the money in the counter, check whether the goods listed in the counter are complete, and check whether there are new goods in the counter in time.
4. During the business period, the goods displayed on the counters and shelves shall be kept clean at any time, and there shall be no shortage of displayed goods or disorder in display.
5. Check whether the quantity of goods in the counter and inventory is sufficient. When it is insufficient, fill in the "shortage plan" in time and notify the replenishment to ensure that all goods are not out of stock.
6. After the goods arrive at the counter, they must be carefully checked and put on the counter in time. At the same time, they should cooperate with dealers to sort the remaining goods and stack them neatly on storage boards or shelves.
7. Be ready to serve customers at any time. When customers find that they need shopping guides and services, they should immediately go forward and provide customers with various services in a friendly and sincere manner.
7. Observe the sales environment and pay attention to prevent the goods from being stolen. In case of suspicious situations and emergencies, keep calm and promptly notify other colleagues to deal with them together.
8, strive to improve their management level, responsible for the price, origin, specifications and characteristics of each commodity.
9. Always keep things and the environment clean.
10. During the shift change, the successor shall inform the sales staff whether there is replenishment or not, and ensure that the handover is clear, and replenishment is not repeated.
1 1. Maintain the equipment and facilities in the store and take care of public property.
12, the shop assistant must stick to his post and shall not ask for leave without reason. If he asks for leave, he must entrust the manager and other employees.
2022 pharmacy work plan template 5
_ _ _ will be a fruitful year for _ _ store, striving to build a first-class store.
Through the self-training in the store, we will strengthen the team consciousness of employees, cultivate their team spirit, improve their professional knowledge and sales skills, do a good job in pharmaceutical service consultation and after-sales service, and strive to build a professional and high-quality staff team, so that employees can break through themselves and grow stronger. At the same time, strengthen the ideological education of new employees and raise the work of inculcating Hongfutang's corporate culture concept and business philosophy to a new height. Strengthen to help employees emancipate their minds, change their ideas, jump out of the traditional sales concept and thinking mode, develop the potential of employees, and let employees know how to change customers' consumption habits.
Take the pre-shift meeting as the carrier, encourage employees to actively explore new growth points and breakthrough points to improve store sales and commission, let employees participate in making store monthly sales plans, let employees know about this month's sales tasks, sales targets and growth directions, and take this opportunity to mobilize employees' enthusiasm and promote store sales and commission and employees' personal income to a new level. Guide employees to combine public interests with company interests and their own interests to create greater economic benefits.
At the same time, cooperate with the quality control department of the company to strengthen the management of _ _, and complete and follow up the work of _ _ on time according to the work progress.
With the care and support of leaders at all levels of the company and the correct guidance of the company's enterprise development plan, we will carry out all the work in a down-to-earth and effective manner and strive to cultivate an excellent team! Promote the scientific, standardized, sustainable and healthy development of stores and companies!
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