Tencent Micro Life is a brand-new solution focusing on life e-commerce and O2O(Online To Offline), aiming at enabling more offline and online users to enjoy the convenience of the mobile Internet and gain the benefits and privileges of life. Mainly rely on Tencent's powerful account system, the entrance of PC and mobile phone products, especially mobile phone products such as WeChat, Tencent Weibo, mobile QQ and QQ browser. , and plans to implant micro-life products into various product platforms to provide preferential treatment for users at the first time, and at the same time open up the relationship channel between users and enterprises to help enterprises establish a pan-user system.
At present, Tencent-related products include: WeChat, Tencent [1] Weibo, mobile QQ, QQ browser, QQ members, QQ group purchase, QQ food, QQ ticketing, QQ online shopping, patting and so on, and other products are gradually added. Since then, Micro Life will provide users with convenient discounts with the help of Tencent's various account systems and products, and at the same time establish the enterprise's own customer management system to help enterprises carry out precise marketing.