Unionpay brand value

Pay attention to the interests of customers: users of UnionPay brands, such as cardholders, issuing banks, accepting merchants and related partners, constitute the generalized "customers" of UnionPay. Always paying attention to the interests of customers and devoting to the growth of customer value is the primary value of UnionPay brand.

Emphasis on integrity and innovation: China UnionPay believes that integrity and responsibility are the basis for promoting the development of China's bank card industry, which is also the concept that China UnionPay has always adhered to. At the same time, China UnionPay attaches great importance to independent innovation and pursues a higher level.

Pursuit of harmonious development: the continuous innovation and strong vitality of UnionPay brand are guaranteed by integrating resources of all parties and the harmonious and balanced utilization and development of various resources.

Since the establishment of China UnionPay, under the leadership of the People's Bank of China, it has successfully completed the historical mission of "universal networking" and successfully established its own brand, which has played an important role in serving economic and social development, improving people's livelihood, upgrading financial services and promoting the construction of China's modern payment system.

Please contact official website or UnionPay customer service for details!