Main courses of media specialty
"Media" is an abstract term, which refers to information media (communication, digital media, radio, television, movies, publishing, advertising, news, network, cultural industries, new media, etc. The media is the media that spreads all kinds of information. Media or "media", "media" or "media" refers to the carrier of information dissemination, that is, various forms of material tools to carry and transmit information from the communicator to the receiver in the process of information dissemination. Accurate, timely and comprehensive data discovery and dissemination, experimental tools and investigation methods.
The main courses include introduction to journalism, introduction to communication, research methods of communication, marketing, online communication, principles and applications of online news communication, news media and information technology, visual communication, public information writing, application and development of media technology, mobile communication technology and development, application and development of broadband technology, and social informatization construction.
What are the employment directions of media major?
1. Mass media (mass media, public relations): You can become professional public relations personnel, working in enterprises, governments, communities, educational institutions, hotels, medical welfare institutions, cultural exchange organizations and other industries.
2. News media (traditional news, online news, news photography): you can enter various large and medium-sized newspapers and news publishing houses, you can also engage in news of radio and television media, and you can also enter the fields of advertising, public relations and publishing.
3. Media publishing (media products, movies and media studies): You will have professional creativity and skills, including photography, self-study, digital self-study, sound processing, interactive game design, CD-ROM media production, network design and so on.
4. Marketing advertising media (advertising, marketing, cultural policy, cultural research): you can enter both government departments and private enterprises to engage in consumer marketing, sales, brand manager, advertising design, advertising execution, marketing consulting, etc.