? The birth of "Queer (Guangzhou) Cultural Communication Co., Ltd." is based on the keen insight into market demand and the pursuit of value. Through actual observation, we found that among the consulting or service organizations of Party B? There are two common phenomena:
? First, the homogenization of service products is serious.
As a result, most service products are similar, standardized products are similar, and there is almost no difference. The reason is that most service organizations do not have the ability of product research and development, nor are they willing to invest in product research and development. Products are "brought", and after being brought, there is no professional ability and willingness to make targeted improvements, leading to homogenization.
? Second, the products are not good and people are unreliable.
Organizations that rely on takenism have no personality characteristics. Of course, there is no ultimate pursuit and exploration of personalized products and services. In Kuhl's view, this is very fatal. Such a company has no sense of humanistic feelings, and naturally there is no sense of products and services. It will only be repeated for the purpose of maximizing short-term interests. How are good products and services born?
? In queer's view, blindly taking medicine to solve thousands of diseases is doomed to be a pit. The product has temperature and life. Organizational culture should have the innovative spirit of pursuing the ultimate personality. Only by helping customers solve problems can products and services be valuable and "cool".
Cool note:
The word "cool" stands for extreme. Since the birth of Cool Ear Culture, the word "cool" has always run through the cultural gene of Cool Ear. We should be the ultimate service product and a cool company. Shuang Er refuses mediocrity. In the future, business competition will become more and more fierce. Without the ultimate sense of innovation, it will be impossible to adapt to the growing service needs of customers.
"Ear" is a sense of hearing and balance. It is a manifestation of external induction and balanced reaction. It means always absorbing external information and transforming it to achieve a balance. At the same time, "ear" also has its humanistic side. Business is sometimes too rational and too profit-seeking. Shuang Er pursues the balance between rationality and sensibility. People should have ideals and organizations should also have ideals. Business is driven by people, ignoring the humanities, it is impossible to create products with vitality and temperature, and the world will be cold if it continues to develop. Kuer insists that all business is for people. Promoting business evolution from a humanistic perspective has always been practiced by queers. This is so cool.
The core orientation of cool ear culture;
The development, interaction and influence of business and technology are getting closer and closer. The development of science and technology will promote the continuous acceleration of commercial operation. It is bound to be followed by increasingly fierce commercial competition. The future business will certainly promote the pattern of industry integration, omnichannel and no time. This will cause most enterprises and brands to see one thing and be at a loss. You can't do all the parts well. The future will be an interdependent business system. But no matter how it develops, it is always inseparable from the commercial nature of providing goods to consumers. In the era when consumption is king, grasping consumers means grasping development. And how to catch consumers is nothing more than the front end and the back end. Namely: front-end traffic and back-end operation management. It is the insight into the nature of business that leads to the clear positioning of Cool Ear. Queer is committed to "promoting business evolution from a humanistic perspective", providing enterprises and brands with a series of service products from product selection and production to brand planning, investment promotion, operation management, brand IP building, marketing promotion, drainage and transformation. It also provides agency operation services. It fully embodies the development concept of specialization, work specialization, * * health, * * enjoyment and interdependence.
About queer
Queer thinks the world is small and big.
As far as Queer's ideal mission of "promoting business evolution from a humanistic perspective" is concerned, the world is so big that Queer people have to make lifelong or even unremitting efforts for it. For queer who wants to be a world-class business service provider, the world is actually very small, so small that it is just around the corner.
It's simple and complicated.
Simplicity comes from cool people's behaviors and core values. Sincerity and altruism are always growing, so it is very simple. Cool ear is very complicated, because it is necessary to bring the best service products to every customer. Because it is professional, it is not simple, but it must be complicated.
Cool ear is such a simple and complex enterprise. It is composed of a group of people who are energetic, dare to think, dare to fight, and are full of responsibility and responsibility. Cool ear culture, with the concept of standardized operation and steady development, is becoming your most trusted partner. While actively embracing the future, we look forward to always participating in your business operation.
These are cool ears.
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