1. Functional value: refers to the attribute that the mobile phone psychological APP conforms to the utility or the purpose of use. On the one hand, it can connect users with suitable psychological counselors, on the other hand, it can help counselors get more users.
2. Economic value: refers to the development profit obtained by using it to extract a certain proportion of commissions and training fees from consultants, so as to realize the income.
3. Emotional value: refers to the utility brought by emotional changes in the process of consumers using psychological APP to obtain services.
3. Social value.
Content expansion:
Reasons for the development of psychological counseling APP:
1, the market space is large: mental health has gradually become an important topic, which is very common in many countries, and its acceptance in China is relatively low. However, with the publication of documents by the state, there are more and more people with psychological problems, and the importance of giving full play to the mental health service industry is also emphasized in China, so the market space is very large.
2. Insufficient counselor resources: From the perspective of employment, there are few full-time counselors at present, because the learning cost of counselors is very high, and it is difficult to support the survival of counselors without a mature market and platform.