Salesman belongs to management profession.
Shop assistant, a person engaged in the sale of goods and services in the business premises. From the marketing point of view, all people who meet customers directly and provide sales services to customers can be called salespeople.
Pipe type
* * * Same characteristics: pursuing power, authority and material wealth, and having leadership skills. Like competition, dare to take risks, have ambition/ambition. Pragmatic, I am used to measuring the value of doing things with gains and losses, rights, status and money. And I have a strong sense of purpose.
Personality characteristics: eloquent, energetic, arbitrary, optimistic, confident, sociable, alert and dominant.
Typical occupation: I like jobs that require management, persuasion, supervision and leadership skills to achieve institutional, political/social and economic goals, and I have the corresponding ability.
Such as: project manager, sales staff, marketing management personnel.
Attachment: Managers and salespeople are usually required to have a strong corporate interest in their work. If enterprises are interested, they will be purposeful, pragmatic and inspiring. If the company's interest is weak,
What is the job of shopping guide?
Shopping guide is an important link to complete the whole sales work and realize the exchange of goods and money. The shopping guide is the key person to realize this key leap. Getting customers to pay for the company's products is a difficult process. A shopping guide must have sufficient reasons to make customers willing to buy products and make customers feel that the products he buys are worth the money. To do this, we must explain the function of the products sold in detail and patiently, and let the customer know that this function is exactly what he needs. To do this, shopping guides need to use a lot of promotion means and skills in the promotion process.
Job responsibilities:
The main duty of a shopping guide is to help consumers make decisions and realize purchases. After purchase, he is also responsible for tracking the service (mainly by telephone), assisting technicians to complete the final construction for consumers and gradually realize the contents in the card, thus forming a good word-of-mouth effect in the minds of consumers.
The formation of customer satisfaction is mainly influenced by customer expectation, customer perceived product value, customer perceived service value and customer purchase cost.
Experience, experience, word of mouth, seller's commitment, competitor information, etc. Constitute customer expectations. If the value of products and services perceived by customers is higher than expected, they will be satisfied and repeat the purchase. Visible, in the case of unchangeable product value, the service value embodied by shopping guide is how important it is to improve customer satisfaction.
The standard of quality service is endless, so the improvement of shopping guide skills is closely related to every shopping guide. The specific requirements are as follows:
First of all, we should be prepared before shopping guide.
The initiator, influencer, decision-maker, buyer and user of the purchase must understand what the customer says and does, so as to find the breakthrough point.
Secondly, we need to thoroughly understand the customer's buying process.
Need to know, collect information, choose, plan evaluation, purchase decision, post-purchase behavior, these are the basis of upgrading skills. Only by truly understanding the customer's purchase process can we provide different services with the progress of the customer's purchase process.
Third, program some basic shopping guide processes.
Fourth, roughly grasp the performance of the product.
Fifth, let customers rely on the company's products.
How to do a good job
Most people choose shopping guide for two reasons: first, they have low academic qualifications, and there is still a considerable distance and gap from the requirements of office buildings, while most enterprises have low requirements for shopping guide and are easy to get started; Second, I just graduated, and it is difficult to find a job. In this case, I should apply for a shopping guide with the idea of "riding a donkey to find a horse" and do it first.
This group has a * * * mentality, and most employees simply understand work as just working to earn money, which has entered a misunderstanding, which is often manifested in the following forms:
(1) Holding the psychology of working: I will do as much work and effort as my boss gives me. I only do my own work. I don't care about the work outside of work, and I won't participate. There is a mentality of "working less and earning". If the salary is higher, I will jump ship at any time.
(2) Inferiority: I think that shopping guide is a job with low level and low salary, so I think my shopping guide work is a "three noes" job with no future, no hope and no opportunity. There must be a shadow of inferiority when I think of it, and even some pessimism.
(3) The psychology of not meeting talents: I have a college diploma or even a bachelor's degree, and I am a talent. However, the company has always put itself in a small position of shopping guide. Neither the company nor the boss gave themselves an opportunity and platform for development, and they complained blindly, and their attitude and enthusiasm for work gradually became negative over time.
The external cause of everything is determined by the internal cause. In this state of mind, even the best training effect is short-lived. The reason for the poor training effect has been found. How to treat it? Heart disease still needs psychological treatment, and establishing a correct career view of shopping guides should start from four aspects.
Establish a correct professional outlook
Step 1: Let the shopping guide know "Who do you work for?"
When it comes to this question, many people may blurt it out. Do you need to ask? The company belongs to the boss, the shop belongs to the boss, and of course it works for the boss. This is what most people know. Shopping guides work every day not only to make a living, but also for things other than wages. We can't let them look back a few years later and find that there are more and more people except age. ......
What are the duties of a shop assistant?
First, do a good job in the environmental sanitation of counters, shelves, commodities and floors before business, so as to be clean, tidy and bright with glass. Second, replenishment, make up the insufficient goods on the counter, check whether the goods listed on the counter are complete, and whether there are any new goods that need to be uploaded in time. At the same time, the customer will misplace the goods at this counter and wait for the tallyman to send them back to the original cabinet.
Three, merchants should always keep the counters and shelves of goods on display adequate and clean, and there shall be no shortage of goods on display and messy display.
Four, check whether the counter and inventory quantity is sufficient. If it is insufficient, it is necessary to fill in the "Commodity Purchase Declaration Form" in time to inform the merchants to replenish the goods, so that all the goods are not out of stock.
Five, arrived at the counter must be carefully counted and accepted, and put on shelves in time, at the same time, cooperate with the distribution staff to classify the remaining goods on the storage board or shelf and pile them neatly.
6. Be ready to serve customers at any time. When you find the hint that customers need shopping guide and service, you should go forward immediately and provide all kinds of services to customers in a friendly and sincere way.
Seven, observe the sales environment, pay attention to prevent the goods from being stolen. If there is any suspicious situation or emergency, calm down and promptly notify the security and regional supervisor to be present for handling.
Eight, strive to improve their business level, so that they are familiar with the price, origin, specifications and characteristics of each commodity they are responsible for. Nine, at any time to maintain the hygiene of goods and the environment.
X. During the shift change, the successor shall inform the sales of the goods that have been replenished and the goods that need to be replenished, so as to make the handover clear and avoid repeated replenishment.
Eleven, the shop assistant must stick to their posts, and shall not leave without leave or leave without reason. If you have to leave, you must entrust cabinet leaders and other employees.
What is the duty of a shopping guide?
The duty of the shopping guide is to be at the sales site. In the face of customers, the shopping guide is the salesman. They communicate directly with customers face to face, introduce products to customers, answer customers' questions, induce customers to make purchase decisions and sell products. This is the bounden duty of a shopping guide, but being a good shopping guide is more than just selling products. Since sales involve buyers and sellers, from the perspective of customers and enterprises, the duties of shopping guides include the following aspects. 1. From the customer's point of view, the duties of a shopping guide include two aspects: 1. Provide services to customers. 2. Help customers make the best choice. On the basis of understanding the customer's demand psychology, the shopping guide makes the customer believe that buying a certain product can make him get the greatest benefit. How does the shopping guide help customers? Ask customers about their interests and hobbies; Help customers choose products that best meet their needs and introduce the characteristics of products to customers; Explain to the customer the benefits that will be brought to him after purchasing this product; Answer customers' questions about products; Persuade customers to make up their minds to buy this product; Recommend other goods and services to customers; Persuading customers to buy such goods is a wise choice; A good shopping guide can provide customers with a lot of useful information, give many good ideas and put forward many good suggestions to help customers choose their favorite goods. Second, from the enterprise's point of view, the duties of the shopping guide include: 1, promoting the brand. A shopping guide should not only sell products to customers. It is also the brand behind sales. On the basis of introducing products smoothly, the brand value of products and a kind of brand promise are introduced, so that customers not only buy products themselves, but also buy a rest assured. To this end, the shopping guide should do the following work: through communication with consumers in the store, publicize brand products and corporate image to consumers and improve brand awareness. Distribute all kinds of promotional materials and promotional items of the brand in the store. 2. Product sales. Use all kinds of sales and service skills to improve consumers' desire to buy and realize more sales. 3. Product display. Do a good job in store animation, product display and POP maintenance, and protect the neatness and standardization of product and promotional items display. 4. Collect information. Shopping guides should take advantage of dealing with customers directly in the store, collect information in various ways and feed it back to the company. Collect customers' expectations and suggestions on products, properly handle customer objections in time, and report to the supervisor in time. Collect information about products, prices and market activities of competitive brands and report to the supervisor in time. Collect the store's requirements and suggestions on the company's brand, report to the supervisor in time, establish and maintain a good customer relationship with the store, and get the best promotion support. Understand the sales, inventory and replenishment needs of the store and report to the supervisor and dealer in time. 5. Drive terminal sales staff or waiters to do a good job in the sales of this product. Shopping guides should not only do their own sales well, but also drive the sales staff and waiters in terminal stores to do their own product sales well. To this end, the shopping guide should pass on product knowledge and enterprise information, and introduce his company and product information to the employees of the terminal store, so that they can do a good job in sales on the basis of understanding the situation. Demonstration: A shopping guide can demonstrate sales and teach employees in terminal stores how to sell their own products. Contact feelings: communicate feelings with terminal store employees to stimulate sales enthusiasm. Interest incentives: giving gifts, samples, rebates, and launching sales competitions. 6, fill in the report to complete the day, week and other administrative work and submit it to the supervisor in time. 7. others. Complete all temporary tasks assigned by the supervisor and related work arranged by the store.
Hope to adopt
What are the general work contents and precautions of shopping guide?
I have never been a shopping guide, but I have done related work.
Mainly look at your appearance and language thinking, try to be positive and smile.
He will ask if you have any work experience. You can tell the truth, but you must not die. For example, you can say that although you have no specific shopping guide experience, you have worked as a waiter, consultant and other public-oriented service industries.
Dress as close as possible to the brand you are applying for. Just don't be nervous, nervousness is a taboo!
good luck
What is the responsibility of being a shopping guide?
Hello, I don't know where you are talking about, the supermarket? Or a clothing store? However, the responsibilities of shopping guides are similar, so I will provide you with the following responsibilities for your reference.
Job responsibilities of a shopping guide
First, receive customers with heart and accomplish sales targets together with managers and colleagues;
Second, provide quality service for every customer;
Third, follow up the target customers by phone regularly to persuade them to buy products; (Some industries need it, others don't)
Fourth, do a good job in customer pre-sale, sale and after-sale services;
5. Call back the customers who have already made a deal on time within one week; (Some industries need it, others don't)
Six, patiently handle customer complaints, complaints, and make complaints records;
7. Obtain and feedback competitor information, customer information and other information;
8. Maintain the image in the store at any time to ensure a good image in the store;
Nine, fill in the data record form;
Ten, actively put forward constructive suggestions to the manager;
Eleven, have the responsibility to protect the safety of items on site;
Twelve, strictly abide by the code of conduct in shopping malls;
Thirteen, complete the inventory of goods on schedule, and provide accurate data;
Fourteen, continuous learning, master product knowledge and sales skills, improve sales ability;
15. Assist colleagues to receive customers when necessary;
Sixteen, obey the work arrangement of the superior leadership.
I don't know if the above content is helpful to you, please adopt it.
What are the main duties of a shopping guide?
1, understand the business philosophy, corporate culture and the characteristics of the goods sold.
2. Learn and master certain sales etiquette and skills.
3. Do a good job in shop display, and keep the goods and promotional items in order, clean and orderly.
4. Maintain a good service mentality, create a comfortable shopping environment, actively and enthusiastically receive customers, recommend products to customers, and help customers make appropriate choices.
5. Use various sales skills to create an atmosphere in which customers participate in the store, improve customers' desire to buy and increase the turnover of the store.
6. Through your service, show customers a good corporate image and improve the visibility of the enterprise and brand.
7. Timely and properly handle customer complaints, collect customers' opinions, suggestions and expectations on commodity stores, and feed back the information to the enterprise to help the enterprise improve its business strategy and service level.
8. Collect competitors' products, prices, markets and other information. And feedback the information to the enterprise to provide reference for the enterprise's business decision.
9. Complete the daily report, weekly report and monthly report according to the regulations, make a good record of counter sales, and take stock of inventory regularly to ensure that the goods and accounts are consistent.
10, improve safety awareness, strengthen responsibility awareness, ensure the safety of goods in the counter during business hours, and strictly perform the duties of preventing theft and robbing goods.
1 1, carefully count the quantity of goods every day and do a good job of handover.
12. Abide by the management regulations of the enterprise, conscientiously implement the business strategies of the enterprise, and successfully complete all the work assigned by the boss.