The main subjects of e-commerce major include introduction to e-commerce, e-commerce platform construction, e-commerce marketing, e-payment, e-commerce law and so on. The most important subjects are e-commerce platform construction and e-commerce marketing. The construction of e-commerce platform mainly involves website construction, mobile application development, data storage and management. Students need to master skills such as website production technology and database management. E-commerce marketing is one of the core contents of e-commerce. Students need to learn the basic theories and methods of marketing, master the skills and strategies of online marketing, and understand the characteristics and trends of e-commerce marketing.
In addition to the above-mentioned main subjects, e-commerce majors also need to learn some related subjects, such as computer foundation, network technology, data structure and so on. These subjects are also very important for students majoring in e-commerce.
Graduates majoring in e-commerce can be employed in various positions in the field of e-commerce, such as e-commerce platform builder, e-commerce operator, e-commerce marketer and e-commerce lawyer. In the construction of e-commerce platform, graduates need to master website construction technology, mobile application development technology, database management technology and so on. , and can independently complete the construction and maintenance of e-commerce platform. In e-commerce marketing, graduates need to master the basic theories and methods of marketing, be able to formulate e-commerce marketing strategies, and improve the sales volume and user stickiness of e-commerce platforms. Graduates majoring in e-commerce legal affairs need to understand e-commerce laws and regulations and be able to provide legal advice and services for e-commerce platforms.