This year's China Beijing International Cultural and Creative Industries Expo was included in the China International Trade Fair for Service for the first time. The audio-visual exhibition of radio and television network closely follows the theme of "integration and wisdom", takes "government integration", "life integration", "information integration" and "future fusion" as its thinking, and insists that "guidance is the soul, movement is the first, content is the king, and innovation is the most important". Dozens of top enterprises in the field of broadcasting and television participated in the exhibition, including Beijing Radio and Television Station, Gehua Group, Today Headline, Sina Weibo, Youku, iQiyi, Aauto Quicker, First Video, Fengxing Online, Liard, Huachuang Technology, Lidkelin, Qidi Culture, Bank of Beijing and Beijing Unicom. This ICIF radio and television network audio-visual exhibition mainly presents the "four most" highlights:
1. The strongest value leading. In the TV drama boutique exhibition area, Youku and other enterprises will focus on the application of the new generation of audio-visual content supply and presentation technology in improving the quality of audio-visual experience, improving the content level, and constantly opening up new content forms, and draw the strongest value orientation around promoting the Chinese dream and patriotism, major revolutionary historical themes, celebrating the 70th anniversary of the founding of New China, the coordinated development of Beijing, Tianjin and Hebei, and the theme of "one core, one city, three belts and two districts". Beijing Radio and Television Station has set up an independent unit to show the achievements of serving the dual Olympic cities, and set up an exclusive area for viewers to experience the Winter Olympics. Through AR/VR, large-screen interaction and other technologies, Tiqi Culture displayed VR interactive movie's "New Era and New Achievements", covering achievements in key fields such as economy, culture, science and technology, national defense and people's livelihood, and presented a gift to the 70th anniversary of the motherland. The first video shows the achievements of China culture's international communication to Belt and Road countries by using advanced media integration technology, which helps to improve the content supply level.
2. The best integration situation. This year, the "Beijing Rong Yun Media" exhibition area was specially set up. "Beijing Cloud" is a big data platform entrusted by the Propaganda Department of Beijing Municipal Committee, led by Beijing Radio and Television Bureau and built by Gehua Media Group. It is based in Beijing, facing the world, politically based on the "four centers" of the capital, and functionally meets the four fusion functions of "integrating information, government affairs, life and the future". It is a real-time, advanced and integrated mobile Internet information service platform, and strives to create an interconnected, complementary and mutually promoting Beijing smart media ecosystem. On the platform of cloud and wisdom integration in Beijing, what happens is news, reporting is "reporting", asking about politics, and government affairs is service. According to the administrative division of Beijing, the platform will aggregate two-level APP clusters covering the whole city 17 district, with the municipal media platform as the core, the district 17 "series on the cloud" APP as the backbone, and the government-related APP and other service-oriented APP running by N offices as the extension, so as to build an interconnected, complementary and mutually promoting product ecology and information integrating news, government affairs and services. Open a new window for government services, help smart radio and television services "whistle and report stations", and open up effective ways to continuously enhance people's sense of acquisition, happiness, security and participation.
3. Optimal industrial development. ByteDance, Sina Weibo, Iqiyi, Youku, Aauto Quicker, First Video, Fengxing Online and other leading enterprises in the exhibition area made their collective debut for the first time as a phalanx of leading enterprises in Beijing's network audio-visual field. Focus on the display of emerging media forms such as network short videos and webcasts, and present the latest application results of cutting-edge technologies such as artificial intelligence, big data and cloud computing in the field of network audiovisual. For example, the latest interactive products such as Peking Opera facial makeup-face detection, 3D panoramic museum, real-time human body recognition, etc. exhibited in ByteDance. In addition, Bank of Beijing will hold the awarding ceremony of "Beijing Radio and Television Network Audio-visual Financial Service Center" and the signing ceremony of banks and enterprises, and provide financial services for radio and television and network audio-visual enterprises in our city on the spot to help the industry develop rapidly.
4. The most dazzling technology display. The exhibition area will gather key high-tech enterprises such as Huachuang Hi-Tech, Reed Coffey, etc., display the technological system innovation in the field of public services from multiple directions and angles, and focus on the advanced technologies and practical applications of the whole industry chain, such as 5G transmission, 4K/8K ultra-high definition video and codec, and interact through real-time on-site connection. The first video shows two AR social products-holographic interactive robot and holographic tourism solution, which are presented in holographic naked-eye 3D form by combining holographic images, artificial intelligence, instant messaging and other technologies to help promote the key work of radio and television science and technology innovation.
It is reported that this year's radio and television network audio-visual exhibition will strive to grasp the pulse of the times, listen to the voice of the times, keep pace with the times, stimulate innovative wisdom, unite the strength of the industry, dedicate the people with fine products, lead the fashion with mingde, present the innovative achievements in the field of radio and television network audio-visual in our city and the innovative situation of business industry development, and work hand in hand with the capital radio and television enterprises to seek common development and enjoy the future.