Regional influence First of all, the main reason for the large sales of Yilite wine is regional influence, because the sales of Yilite wine itself are particularly high in Hangzhou and Yiwu, Zhejiang, but the sales in other regions are very general. Although there is sales in northern Jiangsu and eastern Henan, it is basically not a climate, so the daily output of Yilite wine itself is also very low.
Consulting friends By consulting friends around you, we can find that the elite is the third echelon at most, which has long been occupied by other brands in the domestic market, and many places have alcohol protection behaviors. Then if Yilite wants to broaden its own market, it needs to make great changes and make its own reputation. You can find that the brand of Yilite wine is aging and the sales channels are aging, so consumers will have aesthetic fatigue, which is also a normal phenomenon.
Bian Xiao believes that no matter what enterprises, they should do their own brands well and innovate, so as to retain old customers and attract new customers. By paying attention to the sales volume of Eliot wine in recent years, we can find that its sales volume has been declining, and the reason is still because of the traditional sales method. Therefore, in order to better increase sales, it is necessary to change the sales style.