Cross-border electronic commerce, referred to as cross-border e-commerce, is also a kind of e-commerce, which is divided into export to cross-border e-commerce and import to cross-border e-commerce. It refers to an international business activity in which transaction subjects belonging to different customs reach a transaction, make payment and settlement through e-commerce platform, and deliver goods and complete the transaction through cross-border logistics.
Cross-border electronic commerce is developed on the basis of network. Cyberspace is a new space relative to physical space. It is a virtual but objective world composed of websites and passwords. The unique value standards and behavior patterns in cyberspace have a profound influence on cross-border electronic commerce, which distinguishes it from the traditional trading methods and presents its own characteristics.
2. What are the operating modes of cross-border e-commerce?
Cross-border e-commerce can be divided into different modes according to different types.
1. According to the transaction type, cross-border electronic commerce mode can be divided into B2B, B2C and C2C.
B2B is a business-to-business abbreviation and a business-to-business business model. It refers to a business model in which enterprises exchange and transmit data and information through private networks or the Internet to conduct trading activities. It integrates enterprise intranet and enterprise products and services with customers through B2B websites or mobile clients, and provides better services to customers through the rapid response of the network, thus promoting the business development of enterprises.
B2C is the abbreviation of business-to-customer, and it is a business model of business-to-individual. That is, the commercial retail mode of selling products and services directly to consumers.
C2C means customer (consumer) to customer (consumer), which is a business model between individuals. For example, a consumer has a computer and sells it to another consumer through the Internet. This transaction type is called C2C e-commerce.
2. According to the business entities, cross-border e-commerce modes can be divided into platform type, self-operated type and mixed type (platform+self-operated).
Platform mode, that is, inviting domestic and foreign merchants to settle in and operate.
Well-known cross-border e-commerce platforms mainly include Alibaba International Station, Dunhuang Network, AliExpress, Yi Bei, Amazon and Tmall International.
Self-operated cross-border e-commerce platforms mainly include Lanting Jishi, DX, Milan, Netease Koala, JD.COM Global Purchase, Jumeiyoupin and Xiaohongshu.