1, Xue Rongrong is the mascot of the Paralympic Games, and the day of "going to work" has not yet arrived. As the Olympic Games started first, the Paralympic Games haven't started yet.
Therefore, at present, only the ice shield is "working" and Xue Rongrong has not yet gone to work, so the publicity for Xue Rongrong is definitely not as strong as that of the ice shield.
2, the recognition is not high, many people can't see it at a glance. Compared with the "ice mound", the recognition of "snow melting" is not high at all. I saw some people think that snow melting is a sugar gourd.
The prototype of "Ice Shield" is the national treasure panda, which has a natural recognition advantage. It also has its own "flow". After all, in the eyes of many people all over the world, the giant panda represents China.
So Bingdun is easier to sing with others, lively and lovely. And "snow melting" is a lantern, which may not be popular, at least not in other countries in the world.
symbolic meaning
"Ice" symbolizes purity and strength, which is the characteristic of the Winter Olympics. "Dundun" means honesty, stockiness and loveliness, which conforms to the overall image of panda and symbolizes the strong physique, tenacious will and inspiring Olympic spirit of Winter Olympics athletes.
The combination of panda image of ice shield and ice crystal shell combines cultural elements with ice and snow movement, endowing it with new cultural attributes and characteristics, which embodies the characteristics of ice and snow movement in winter. Panda is recognized as the national treasure of China in the world, and its image is friendly, lovely and naive. This design can not only represent China, which is hosting the Winter Olympics, but also represent the Winter Olympics with China flavor. ?
The colorful halo of the head was inspired by the "Ice Ribbon" of Beijing National Speed Skating Hall. Line flow symbolizes ice and snow sports and 5G high-tech track. The shape of the head shell is taken from the snow sports helmet. Panda looks like an astronaut as a whole, and is an expert in ice and snow sports from the future, which symbolizes the combination of modern technology and ice and snow sports.