In the live broadcast, the most common thing is to reward and make money. Almost everyone broadcasts live, and someone will give a reward, just how much. Like some people who can dance, chat and sing, there are more people who reward. For people who can do nothing but chat, no one wants to return unless they are beautiful and loved. And anchors generally want fans to reward them, and some don't.
Nowadays, many people are used to buying things on live broadcast. For example, in a wholesale market here, people often sell clothes on the spot, which is very cheap. A dress and shoes only cost tens of yuan, and the quality is good. For the wholesale market, even the quantity can be sold cheaply. So many people like to sell goods live. The most important thing is that when you broadcast live, people will try it on and you can see the real thing.