What is the prospect of e-commerce specialty?

First, the future development of e-commerce specialty is very good: e-commerce belongs to the management discipline, and a bachelor's degree in management can be awarded after successful graduation. Whether the e-commerce major is good or not depends on the teachers of the school and the degree to which the school attaches importance to this major. The professional names of some schools seem good, but they are all newly opened majors, so the teaching staff is still relatively shallow and the teaching effect is not obvious. In fact, any major is a shell, and the process of learning is to cultivate people's ability and quality. Now enterprises attach importance to the quality of talents. Moreover, whether the major is good or bad, the most important thing is whether you study or not. It's a good major, but it's still useless to come out if you can't meet the learning standards. No matter whether the employment rate is high or not, as long as you are the one who studies well, there is no reason for others not to want you. When applying for a job, you should look at your personal ability, not your major. Your personal ability is outstanding, so that the discerning person in the enterprise can recognize you at a glance.

Second, learn e-commerce and find a good job.

1. If you are an e-commerce student in a junior college, you may be very uncompetitive in the talent market due to the limitation of course content. Because the teaching content of the college is mostly practical. Judging from the examination contents of the third-level assistant e-commerce and the fourth-level e-commerce, the theoretical content is very simple and simple, and there is not much discussion on the nature of the business. The content of the practical part is basically the specific operation of tb and some online banking. Obviously, the talent target of the third-and fourth-level e-commerce division is the operator of online stores. However, under the current development trend, C2C e-commerce platforms such as tb will gradually lack competitiveness and firepower. In the future, online retailers will see giants gobble up most of the market. Small online shop companies and individuals can only survive through some long-tail products. To sum up, junior college students have insufficient e-commerce knowledge and it is difficult to survive in the future.

2. If you are an e-commerce student in Computer College, it is very popular to embark on the road of e-commerce product development now. Because on the internet, products are still the fundamental competitiveness of the company. It is possible that students majoring in e-commerce have great doubts about their technical level and feel that they are less competitive than other computer majors, but this is not the case. With the maturity of back-end technology and the involvement of a large number of large developers, the development of back-end technology in the future will become more and more simple. At this time, the focus of development should return to the front end of direct face-to-face interaction with customers. At this time, e-commerce students who understand business demand analysis and front-end development technology are very competitive.

If you are an e-commerce student in a business school, it may be difficult to find a suitable job in the current talent market. Because such e-commerce students are cross-industry talents.

First of all, the development prospect of an industry should consider many factors. To some extent, strictly speaking, e-commerce is not an industry, but a platform, or a resource. Through Baidu, the concept of industry refers to the organizational structure system of business units or individuals engaged in production of the same nature in the national economy or other economic and social activities. There are many forms of e-commerce, such as Taobao and JD.COM. Many people can settle in and provide a platform and traffic resources for those who want to be e-commerce. There is also the social platform of WeChat, and a number of WeChat businesses and purchasing services are emerging, which also provide platforms and resources for these. Therefore, e-commerce is not an industry, but a platform and resources.

E-commerce sells many things, such as clothing, cosmetics, food and electrical appliances. In fact, this is the industry segmentation, not just the e-commerce industry. The competition in clothing is fierce now, so the prospect of this industry is not too great. Depending on how to operate, some of our emerging industries, service industries and medical care series have great prospects. Now there is a big market for pet products, whether online or offline. The development prospect of the industry is good, whether online or offline, so the development prospect of the e-commerce industry cannot be defined separately. E-commerce is the best resource and platform provided by this society to the public.

At present, the mainstream platforms are mainly traditional e-commerce platforms, such as Taobao, JD.COM and Pinduoduo, and there are also social e-commerce platforms, such as Tik Tok and Aauto Quicker.

For beginners, first of all, choose a platform with a lower threshold, which will be easier to get started. For beginners, if the funds are insufficient, it is not recommended.

At present, a lot of goods is a relatively hot platform, but what we did before was basically done on Taobao for many years, and we also handled the tail goods. As we all know, Pinduoduo is basically a low-priced product, so it is not recommended for beginners to do it, because the competitive environment is too poor.

The rest is Taobao. Since the development of this platform, the rules are relatively perfect, the market is also very inclusive, low-end, high-end, and the user's trust is relatively high. If we start from Taobao, we can better grasp the core gameplay of some e-commerce, and it will be easier to make other platforms later.

Therefore, from the perspective of traditional e-commerce platform, it would be better to choose Taobao.

Social platforms have great potential and are currently in an explosive period. As far as Tik Tok is concerned, the commodity turnover will exceed 500 billion in 2020, more than three times that of 20 19, and there are more opportunities to be tapped.

However, the threshold for social e-commerce will be relatively high. Not everyone is suitable for it. What kind of person is suitable?

Compared with traditional e-commerce that can choose online wholesale websites, social e-commerce needs more primary sources.

First of all, there are fixed partners relative to the big anchor. Some small sellers have no experience and commodity base, so it is difficult to talk about cooperation. However, Taobao Alliance and Select Alliance are not such good platforms, with no price advantage and small profit margin, so it is not recommended to choose them.

And as far as live broadcast is concerned, the stability of supply is also very important. The inventory of these platforms, including delivery time, cannot be mastered after sale. Once the live broadcast room bursts, the inventory cannot keep up, which is a big problem. The most important thing in live broadcast is word of mouth.

Although traditional e-commerce will also burn through trains, as long as one of them bursts, the weight will go up, and even if it is not promoted, the sales volume will be relatively stable.

Social e-commerce has greater demand for traffic. I have seen many sellers make money by information flow promotion and pile up money desperately. It can burn hundreds of thousands a day, as long as the input-output ratio is ok, so the funds are not enough. You can't play this game.

A good anchor is very important for social e-commerce, which is also the characteristic of social e-commerce, but it is not so easy to find a good anchor. There are many people who broadcast live every day, but there are not many anchors with a lot of water. It depends on the ability of the anchor.