What is the specific concept of image design?

Image design, also known as image consultant, is based on human body color, combined with comprehensive factors such as face, figure, temperament and social role, through professional diagnostic tools. At this stage, the outstanding representatives of image design tested their color range and style types, and found the most suitable clothing color, hair color, makeup color and clothing style, thus solving the image problem of everyone. Image design can be divided into city image design, enterprise image design, character image design and product image design.

Image design, the scope of work is the overall design and guidance of personal image. Most of them take human body color as the basic feature, and integrate human face, figure, temperament, social role and other factors. Through professional diagnostic tools, the color range and style types can be detected to help you find the most suitable clothing color, hair color, makeup color and clothing style, thus solving all the image problems of people.

Related industries:

Personal image studio, advertising company, industry color technology post, image consultant, makeup lecturer, fashion club, fashion media, public relations company, cosmetics company, photography studio, entertainment performance company, clothing company, clothing retail store, film and television character modeling, human resources management department, product development planning studio, wedding agency, environmental art department, urban planning research department and so on.

Extended data:

Image design can be divided into city image design, enterprise image design, character image design and product image design.

1, urban image design

The image of a city is a comprehensive reflection of its internal historical background and external characteristics, and a reflection of its overall characteristics and style. Urban image design refers to the comprehensive design of the physical space, form and operation of the city from the perspective of the overall social and cultural atmosphere of the city, combined with the natural geographical environment, urban layout, cultural traditions and local characteristics of the city.

As a knowledge of excavating, refining, combining various resources inside and outside the city, planning, designing and implementing specific image projects, urban image design is still lacking in systematic discussion and research from the perspective of "unity of form and spirit".

2, corporate image design

Corporate image refers to the integration of business philosophy, cultural quality, business policy, product development, commodity circulation and other factors related to business operation. From the perspective of information release, from the perspectives of culture, image, communication, etc., we can find out the potential, existence value and beautiful value of enterprises, so that enterprises can be transformed into effective logos in the information society environment, and the self-identity of enterprises within enterprises and the characteristics of enterprises outside enterprises can be integrated.

3. Character image design

Character image refers to the external concrete expression of people's mental outlook, personality characteristics and other internal characteristics, which can arouse others' ideological or emotional activities. Everyone lets others know themselves through their own image, and the people around them will make a judgment of approval or disapproval through their own external image. The design of characters is not limited to the hairstyle, makeup and clothing collocation suitable for personal characteristics, but also includes the external expression of internal character, such as temperament, manners, speech and living habits.

Baidu encyclopedia-image design