Ipsos has developed into one of the largest case study companies in China. In March 2005, Ipsos successfully acquired Guangdong Datong Market Research Co., Ltd. GDMR. The acquisition further strengthened Ipsos' data collection capabilities. At present, Ipsos has more than 700 professionals in China and branches in Beijing, Shanghai, Guangzhou and Chengdu.
Ipsos follows the unified strategy of the Group in China-focusing on specific research fields. In China, Ipsos focuses on market research, advertising research, satisfaction and loyalty research and public affairs research.
Ipsos enjoys the advanced research methods, technical support, training and data collection network of the Group worldwide; Having research experts in various research fields not only requires them to have an international perspective, but also requires them to have a deep understanding of the China market and commercial institutions. "The combination of global resources and local experts" enables Ipsos to provide the highest quality service. Ipsos not only serves international customers, but also helps China enterprises to better understand customers and achieve greater success.
Guangdong Datong Market Research Co., Ltd. was established in 1995, which is dedicated to market research business and has strong data acquisition and data processing capabilities. Before the merger, it was one of the top case investigation companies in China 10, and joined Ipsos Group in 2005.
As a member of Ipsos Group, Ipsos China can enjoy the world's advanced research methods, technical support, training system and data collection network. When selecting research experts, we need them not only to have an international perspective, but also to have a deep understanding of the China market and commercial organizations. "The combination of global resources and local experts" enables us to provide the highest quality service. We not only serve international customers, but also strive to help China enterprises better understand customers and achieve greater success.
Hualian Xin Market Research Co., Ltd. was established in199665438+February, and joined Ipsos Group in 65438+1October 2000. Before the joint venture, it was one of the fastest growing local companies in China.
Fengkaixing Company was established in June1997+1October 65438, and joined Ipsos Group at the end of 2002. Before the merger, it was one of the largest case study companies in China.
Member of European Association for Public Opinion and Market Research (ESOMAR), Vice President and Executive Director of Standards and Norms Working Committee of China Information Association Market Research Branch (CMRA). 200 1, the former Guangdong Datong Company passed the ISO 900 1 certification and became one of the earliest local research companies to obtain the certification. In 2004, Ipsos (China) ranked first among the 25 best China market research companies published by Successful Marketing magazine. Ipsos China won the Procter & Gamble China Company Award in 2005-2006, ranked second in the performance of quantitative research suppliers in 2004-2005, and won the bronze award of quantitative research suppliers; In 2003-2004, he won the bronze award of quantitative research supplier; In 2003-2004, it won the best demonstration award of SIS in Greater China. Kai Xing Company won the Procter & Gamble China Company Award 200 1-2002, and won the second place in the evaluation of quantitative research institutions in Greater China; From 2000 to 200 1 year, it won the third place in the evaluation of quantitative research institutions in greater China; 1999-2000, ranked second by qualitative research institutions in greater China; 1997- 1998, which was obtained in the evaluation of national quantitative research institutions. The former Guangdong Datong Company won the Procter & Gamble China Company Award in 2003-2004, the quantitative research supplier gold award and the best project audit award in 2002-2003, the second place in the evaluation of quantitative research institutions in Greater China in 2000-200/KLOC-0, and the best project award "SIS Best Demonstration".