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* * * From Hebei, Henan, Heilongjiang, Liaoning, Jilin, Shanxi, Shandong, Shaanxi, Hubei, Hunan, Anhui, Fujian, Jiangsu, Zhejiang, Yunnan, Jiangxi, Sichuan, Guangxi, Guangdong, Chongqing, Shanghai, Beijing, Tianjin, Inner Mongolia, Macao and other 25 provinces, autonomous regions, municipalities and special administrative regions. After expert evaluation, 258 teams from 130 colleges and universities were finally shortlisted for the finals of China District trials.
Due to the large number of participating institutions and people this year, the competition is extremely fierce. After the group match on April 24th, * * * 16 team was shortlisted for the third runner-up classic. Their work is Xi 'an Xi 'an? Moringa Brand Planning Book, Frog Assistant Smart Phone Bracket Brand Planning Book, Hongyun Gua Brand Planning Book, Chopsticks Breakfast Brand Promotion Planning Book, Xpeng Motors Brand Planning Book, Monster Functional Beverage Brand Planning Book, OPPO Brand Planning Book, Panda Bubu Brand Planning Book and other Dexun Sunshine Youth Sports Club brand planning plans, Qiu Linli Du brand planning plan, Lei Yin Yoga brand planning plan, The brand marketing plan of Yilipu Light Food Intelligent Cooking Pot, the brand planning book of Jiuweijia Road and the brand planning book of Ying Chao Hot Sauce, these sixteen teams won the prize on behalf of Chinese mainland to participate in the global brand planning of 20 18 (Singapore).
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The finals also invited a stronger jury. They not only have rich practical experience, but also have more than ten or even decades of research in brand-related fields, and they are also senior experts in the industry. They are Cui Riming, member of the Expert Committee of the China Council for the Promotion of International Trade, Secretary-General of the Teaching Steering Committee of Economics and Trade in Colleges and Universities of the Ministry of Education, Ren Lizhong, Director of the Global Brand and Marketing Research Center of Taiwan Province Provincial University, Luo, General Manager of Yunnan Company and Founder of Rossibel Advertising in Kunming, and Xiao Jingfeng, Director of Chengdu Main Line Culture Exhibition Department. In the end, after fierce competition, the brand planning book of Frog Help Smartphone Bracket from Beijing Foreign Studies University, the brand planning book of Ying Chao Hot Sauce from Dezhou Vocational and Technical College, and the brand planning plan of Dexun Sunshine Youth Sports Club from Guangzhou Sports Vocational and Technical College won the first, second and third place respectively.
During the award ceremony, the judges of the Classic Competition summarized and commented on the competition. At the same time, Zeng Yafei, President of Commercial Industry Branch of China Council for the Promotion of International Trade, Li Huasheng, Director of Kunming World Expo Bureau, Zhao Bin, Deputy Director of Kunming World Expo Bureau, Yuan Weicheng, Chairman of Global Chinese Marketing Alliance (GCMF)/ Singapore Marketing Association, Ma Lijun, Deputy Secretary-General and Director of Secretariat of China Business Culture Research Association, Li Aixi, General Manager of Kunming Yunan Huidu Hotel, and Zhang Dujuan, Deputy General Manager of Kunming Yunan Huidu Hotel, Ashraf Bin Taj, Chairman of Bangladesh Marketing Association, Liu Jiehui, Professor of Singapore Management University, Guo Yibin, General Manager of ICC College, Peng Dawei, Sales Manager of ICC College and other leading guests attended the award ceremony, and awarded honorary medals and bonuses to outstanding players. Eight enterprises, including Xuzhou Cai Hua Aluminum Co., Ltd., Hubei Xiaohuya Food Co., Ltd., Fujian Dayong Ecological Agriculture Comprehensive Development Co., Ltd., Chengdu Xiaolongkan Catering Management Co., Ltd., Guangzhou Wuweinongte Network Technology Co., Ltd., Fujian Dehua Ronghua Ceramics Co., Ltd., Zhongshan Le Tu Photography Equipment Factory and China Communications Ying Chao Spicy Industry Development Co., Ltd., won the most socially responsible enterprise award. In this finals, * * * selected 22 best college organization awards, and 73 teams won the first prize.
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The final of 20 18 (Singapore) Global Brand Planning Competition will be held in June 17 at Nanyang Technological University in Singapore. At that time, the Commercial Branch of China Council for the Promotion of International Trade will organize an excellent team from Chinese mainland to participate in the competition.