What does information dissemination and planning do?
The major of information communication and planning mainly trains outstanding practical advertising professionals with solid theory, strong hands-on ability, skilled advertising marketing planning skills, writing skills and computer application skills. They not only know the basic theoretical knowledge of advertising specialty, but also master the advertising operation process and are familiar with the whole process of advertising market operation. They have the ability of advertising planning, advertising creativity, advertising copywriting and advertising management, and are creative and pioneering.