Chain home is mainly engaged in second-hand housing transactions and new housing transactions. Its business has covered more than 30 key cities in China, including about 70 million listings, 8,000 stores and more than130,000 brokers, providing real estate services to consumers.
Customers can also find their own exclusive brokers on the chain home platform. They will lead customers to conduct on-the-spot house inspection and help maintain and update housing information. And implement one-on-one service, which can effectively avoid the harassment of the owner and facilitate the broker to respond to the owner's service demand at the first time.
Industry value:
1, undifferentiated information sharing
Chain Home spent nearly 400 million yuan to establish a real estate database to manage the source data of 160 suites in more than 65,438 cities, with a capacity of1200 t. ..
Based on the real estate database, Chain Home not only provides customers with transparent real estate prices, but also provides real estate historical transaction data, price fluctuation range, room plan and other factors to help buyers make effective decisions. Relying on the Internet, standardize data management, realize undifferentiated information sharing, change the opaque situation of real estate industry information, and improve the efficiency of buyers and sellers.
2. Reconstruct the transaction process
Through the mobile Internet and multi-functional omni-channel product matrix, Chain Home has greatly enhanced the interaction and intercommunication between brokers and customers, and realized the efficient association among houses, owners, customers and brokers.
By analyzing the high-frequency interactive data in the process of finding a house, Chain Home presents the characteristics and preferences of customers' trading behavior, helps customers visualize their needs, establishes the relationship map between customers and houses, and realizes accurate matching. Provide users with one-stop services such as finding a house, looking at a house, buying a house and transferring ownership. , eliminate and reconstruct redundant and complex processes in the trading scenario, and realize the double improvement of user experience and operational efficiency.
3. Brand-new broker platform
Chain Home realizes the connection and intercommunication between buyers and sellers and brokers through the Internet platform, realizes the interlocking of online and offline, forms a closed loop of real estate service, and greatly improves the working efficiency of real estate brokers. At the same time, Chain Home will build a brand-new broker platform with strong support, strong service and strong control by formulating a series of standardized service processes and broker service evaluation systems.
Baidu Baike-Beijing Jia Lian Real Estate Agency Co., Ltd.