Lao Luo sells Haval F7 on the spot.
Speaking of Lao Luo's first live broadcast last week, although the style and skills of the first live broadcast were still unfamiliar and somewhat disappointing, the final result was very good, which was already a good answer for Lao Luo, who broadcasted the first show. Although the second live broadcast lacked the topic label of the debut show, the number of people watching the live broadcast also decreased slightly; However, as far as the live content is concerned, Lao Luo made a shock this time. Lao Luo, a newborn calf, is not afraid of tigers, challenging the top difficulty level of selling live cars and leaving the final position of the big shaft to Haval F7.
Selling cars live is not a precedent.
What kind of eye-catching performance will Lao Luo and Harvard cooperate in live broadcast? ? Of course, everyone knows the final result, and the result is sales of 65.438+0.5 billion. ? Why do you say this question? This was a live broadcast in Li Jiaqi a month ago. Search the car platforms sold in Li Jiaqi, and you will find out why. Headlines will show that Cadillac has spent millions of dollars on live broadcast, but Li Jiaqi, the first brother with the goods, has not sold any cars. Anyone who has watched the live broadcast will find how unreliable marketing is, and it is not difficult to see why no car has been sold.
Lao Luo is the real live car seller.
In fact, the focus of Li Jiaqi's live broadcast that day was not on Cadillac models, but the core publicity point was actually the official new long-term rental plan. This is not a real on-site car sale, but an advertisement implantation of a merchant brand. Compared with Li Jiaqi, Lao Luo's car sales seem to be much more pure. ? The final live broadcast shows that Haval F7 has achieved impressive sales results. From the explanation of the car, the theme has not deviated, and the whole article focuses on the car itself. ? Live broadcast * * * put two product links on the shelves. If you are slow, you can't catch them. Generally speaking, it is still appropriate to define the old Luo type as selling cars and finally promoting it to live broadcast. During the whole live broadcast, the product information about Haval F7 will be constantly given at the top of the screen, and the displayed content is almost exactly the same as Lao Luo's oral introduction, which shows that Lao Luo's strength cannot be underestimated. When it comes to the cumulative global sales of Haval models exceeding 3 million, Lao Luo can't help but say: Many manufacturers can't even sell 3 million mobile phones.
Highlights of Lao Luo live broadcast
After talking about Harvard's basic products, Zhu gave his position to the number one manager of Harvard's F department. ? Lao Luo and Zhu used ppt to make a static analysis of Harvard from the outside to the inside. Lao Luo and Teacher Wen also launched four other topics. For example, the manufacturing industry in China is not easy to climb over step by step ... Haval F7 is equipped with intelligent interconnection system, which has become the biggest highlight of this car.
So, what is Lao Luo's car sales level? Bian Xiao thinks it is still good. The 2,777 yuan vouchers actually paid to 7.7 yuan sold more than 10,000 vehicles in a short time during Lao Luo's live broadcast. In just one live broadcast, Lao Luo brought sales of 1 10,000 units to Haval, and the sales once exceeded1.500 million? . ? This result is still worthy of recognition.
There is no denying that the live broadcast of car sales in Luo Yonghao is also very good. Lao Luo's eloquence is absolutely fine, okay? . ? Think about his stand-up comedy ... speeches and press conferences? . ? Luo Yonghao once again showed his new self, and we also expect Lao Luo to broadcast the future better.
This article comes from car home, the author of the car manufacturer, and does not represent car home's position.