A: This design is based on circular place, but it also breaks through circular place, pays attention to traditional culture, strengthens the concept of city, and is full of infinite visual impact and imagination.
B: From the profound cultural background, the "dot" in China's calligraphy rises like a flame, symbolizing that Xi is full of vitality and keeps pace with the times; Like petals blooming, it indicates that Xi' an's tomorrow is infinitely beautiful; Like a drop of water, it shows that the TV industry is benign and has a long way to go ... It deduces rich modern ideas from ancient traditional cultural elements and endows the logo with vigorous vitality.
C: The outline made of modern cultural elements symbolizes the wall of Xi 'an, with four doors open, symbolizing the opening of an export-oriented city and the pioneering concept of managing the city. Combined with the dynamic "point" in the middle, it forms an outward tension, which means that the development of the western region is seize the day, and it also means that the rising Xi' an TV station has limited space and unlimited development.