How to write a copy of a financial company?

When it comes to writing a copy, I have also been exposed to it, which may be more difficult for people who can't. But once contacted, I found that each line has its own know-how.

For example, the copywriting of financial companies must be based on a large amount of data. So there is not much data in your copy to prove it. First of all, you should consider whether the source of these data is collected by yourself or asked by others. These are all prepared in advance. And these data must not be in the form of pure data, because pure data will make people feel very boring and there is no strong contrast.

So it's better to make some line charts or pie charts, which are easier for everyone to accept. In fact, in my opinion, the highest requirement of financial companies for copywriting should be data. So you should prepare these data in advance, and the rest will be handy. Of course, the data you find, whether you ask others or you search it yourself, can't be fabricated out of thin air, but must be based on facts.