Comprehensive analysis of the direct and indirect channels of collecting customer information by Meituan Takeaway.

Wechat is a good and effective channel to reach users twice and many times. Wechat is the most effective customer relationship management tool when there are few customers in the early stage of the store. Because WeChat is sticky enough to communicate with users directly and effectively, WeChat is the main battlefield of our store's early operation. Exquisite lunch box sticker, lunch box waist seal, QR code and contact information are all placed in an eye-catching position on the package.